Digital Marketing Specialist

Salt have exclusively partnered with a leading education technology provider who deliver an online learning platform used by millions of students, teachers, and parents in 100+ countries.

This newly created digital marketing role will see you conceptualising and delivering innovating campaigns to drive the B2C growth strategy. This role will give you opportunities to experiment, explore, and innovate in the ever-evolving digital world.

What will you be doing?

• Plan and deliver innovative campaigns globally.
• Lead B2C acquisition initiatives with your creative campaign ideas and use campaign and A/B test insights to continuously optimise campaigns.
• Create and publish engaging content across website, social media, blogs etc.
• Analyse content performance metrics such as views, engagement, and conversion rates to inform future content strategies.

Who are you?

• Ability to creating engaging, compelling content and strong copywriting ability.
• Experience with marketing automation tools (Salesforce/Pardot would be a plus).
• Confident across Google Analytics, Facebook Ads Manager, and Google Adwords.
• Experience in tech/product-driven companies, including working in a brand or design studio in high-growth environments driving end-to-end campaign management.

Whats in it for you?

• A fast and exciting scale-up environment.
• Exposure to working on a global scale with a business operating in 120 countries worldwide.
• Work with a collaborative and supportive team.
• Flexible, hybrid work environment.

If this sounds like the role for you, please apply now or reach out directly to Emma Hegarty at ehegarty@welovesalt.com for a confidential chat.

Acknowledgement of Country

Salt respectfully acknowledges the Traditional Owners of the lands across Australia as the continuing custodians of country and culture. We recognise the enduring connection that Aboriginal and Torres Strait Islander peoples have to the lands, waters, and skies.

We pay our respects to all First Nations Australians and their Elders past and present.

Salt is acting as an Employment Agency in relation to this vacancy.