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<\/p>\n","protected":false},"excerpt":{"rendered":"Creative Marketing Strategist<\/p>\n
Location: Canada (Remote – PST hours)<\/p>\n
Type: Full-Time<\/p>\n
Our client is a global leader in the digital content and creator economy, empowering brands, media companies, and creators to expand their audiences through cutting-edge AI-driven marketing solutions. Their proprietary technologies leverage AI, machine learning, and big data to revolutionize content strategy and distribution. <\/p>\n
They are seeking a Creative Marketing Strategist to develop and execute high-impact organic campaigns that drive engagement, build brand awareness, and make a lasting impression. This role blends creativity with strategy, requiring a dynamic thinker who can craft compelling narratives and deliver innovative marketing initiatives.<\/p>\n
Key Responsibilities:<\/p>\n
Campaign Development & Execution<\/p>\n
* Lead ideation and execution of creative marketing campaigns that capture attention and drive organic growth.
* Research and experiment with emerging content trends to create impactful and engaging brand initiatives.
* Develop comprehensive campaign frameworks, including content themes, distribution strategies, and engagement tactics.
* Ensure messaging resonates with diverse audience segments by leveraging data and insights.<\/p>\n
Brand Storytelling & Content Strategy<\/p>\n
* Craft compelling brand narratives and messaging frameworks that unify content marketing, PR, and experiential activations.
* Develop storytelling strategies that connect emotionally with audiences while reinforcing brand positioning.
* Oversee the production of high-quality multimedia content, ensuring consistency in tone, style, and messaging.
* Collaborate with design, video, and PR teams to align creative assets with campaign objectives.<\/p>\n
Organic Growth & Community Engagement<\/p>\n
* Build and execute organic campaigns that drive audience engagement without heavy reliance on paid media.
* Utilize social media, content marketing, earned media, and creator collaborations to amplify reach.
* Monitor and analyze campaign performance, providing insights and strategic recommendations for optimization.<\/p>\n
Cross-Functional Collaboration<\/p>\n
* Act as a creative lead, working closely with product, PR, and design teams to align campaigns with business objectives.
* Lead brainstorming sessions to generate innovative marketing concepts that support company goals.
* Manage project timelines, deliverables, and stakeholder approvals to ensure seamless execution.<\/p>\n
Experience & Expertise:<\/p>\n
* 7+ years of experience in marketing, with a strong focus on creative campaign development and brand storytelling.
* Proven success in launching innovative, high-impact marketing campaigns that drive engagement.
* A portfolio showcasing diverse marketing initiatives and strong storytelling capabilities.<\/p>\n
Skills & Qualities:<\/p>\n
* Exceptional storytelling skills, with the ability to translate complex ideas into compelling narratives.
* Expertise in integrating PR, content marketing, events, and digital experiences into cohesive brand campaigns.
* Strong leadership and collaboration skills, with experience managing cross-functional teams.
* Ability to balance creative vision with strategic execution, ensuring campaigns align with business objectives.
* Adaptability in a fast-paced environment, with a growth mindset and willingness to experiment.<\/p>\n
Salt is acting as an Employment Agency in relation to this vacancy.<\/p>\n","protected":false},"excerpt":{"rendered":"
Creative Marketing Strategist Location: Canada (Remote – PST hours) Type: Full-Time Our client is a global leader in the digital content and creator economy, empowering brands, media companies, and creators to expand their audiences through cutting-edge AI-driven marketing solutions. Their proprietary technologies leverage AI, machine learning, and big data to revolutionize content strategy and distribution.…<\/p>\n","protected":false},"template":"","wpbb_job_industry":[48,3683],"wpbb_job_location":[7367,7338,7341],"wpbb_job_type":[9],"wpbb_job_skill":[],"wpbb_job_locationType":[],"class_list":["post-350108","wpbb_job","type-wpbb_job","status-publish","hentry","wpbb_job_industry-marketing","wpbb_job_industry-senior-appointments-marketing","wpbb_job_location-british-columbia","wpbb_job_location-canada","wpbb_job_location-vancouver","wpbb_job_type-permanent"],"acf":[],"_links":{"self":[{"href":"https:\/\/welovesalt.com\/ca\/wp-json\/wp\/v2\/wpbb_job\/350108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/welovesalt.com\/ca\/wp-json\/wp\/v2\/wpbb_job"}],"about":[{"href":"https:\/\/welovesalt.com\/ca\/wp-json\/wp\/v2\/types\/wpbb_job"}],"wp:attachment":[{"href":"https:\/\/welovesalt.com\/ca\/wp-json\/wp\/v2\/media?parent=350108"}],"wp:term":[{"taxonomy":"wpbb_job_industry","embeddable":true,"href":"https:\/\/welovesalt.com\/ca\/wp-json\/wp\/v2\/wpbb_job_industry?post=350108"},{"taxonomy":"wpbb_job_location","embeddable":true,"href":"https:\/\/welovesalt.com\/ca\/wp-json\/wp\/v2\/wpbb_job_location?post=350108"},{"taxonomy":"wpbb_job_type","embeddable":true,"href":"https:\/\/welovesalt.com\/ca\/wp-json\/wp\/v2\/wpbb_job_type?post=350108"},{"taxonomy":"wpbb_job_skill","embeddable":true,"href":"https:\/\/welovesalt.com\/ca\/wp-json\/wp\/v2\/wpbb_job_skill?post=350108"},{"taxonomy":"wpbb_job_locationType","embeddable":true,"href":"https:\/\/welovesalt.com\/ca\/wp-json\/wp\/v2\/wpbb_job_locationType?post=350108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}