{"id":39371,"date":"2021-03-01T04:02:35","date_gmt":"2021-03-01T04:02:35","guid":{"rendered":"http:\/\/welovesalt.com\/hk\/jobs\/%wpbb_job_industry%\/senior-digital-marketing-manager-ecommerce\/"},"modified":"2021-04-30T12:24:13","modified_gmt":"2021-04-30T11:24:13","slug":"senior-digital-marketing-manager-ecommerce-39371","status":"archive","type":"wpbb_job","link":"https:\/\/welovesalt.com\/hk\/jobs\/marketing\/senior-digital-marketing-manager-ecommerce-39371\/","title":{"rendered":"Senior Digital Marketing Manager &#8211; Ecommerce"},"content":{"rendered":"<p><strong>The Role:<\/strong><\/p>\n<ul>\n<li>Manage and lead the digital marketing department overseeing all digital touch-points in the e-ecosystem for the new brand<\/li>\n<li>Responsible for driving digital advertising strategies to HK and overseas markets in Asia<\/li>\n<li>Responsible for driving performance marketing with affiliate partners and influences<\/li>\n<li>Plan and execute paid and organic marketing strategies through SEO and SEM<\/li>\n<li>Conduct research on market trends, brand&#8217;s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions<\/li>\n<li>Work closely with social media team and content management across different e-platforms<\/li>\n<li>Responsible for looking into market data and CRM campaigns for driving retention and acquisition<\/li>\n<li>Work closely with teams internally and business stakeholders<\/li>\n<\/ul>\n<p><strong>The Requirements:<\/strong><\/p>\n<ul>\n<li>Degree holder in Marketing, E-commerce and Digital Marketing, Business or related disciplines<\/li>\n<li>At least 4 years of working experience in agency; or 6 years of experience working in-house marketing, preferably in the fashion\/ lifestyle industry<\/li>\n<li>Strong digital experience with solid e-commerce background, SEO\/SEM, and community management<\/li>\n<li>Knowledge of Google, Facebook and Instagram advertising tools<\/li>\n<li>Experience with analysis tools, such as Google Analytics\/ AdWord<\/li>\n<li>Excellent command of written and spoken English and working proficiency in Chinese (both Cantonese and Mandarin)<\/li>\n<\/ul>\n<p>Salt is acting as an Employment Agency in relation to this vacancy.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/counter.adcourier.com\/Y2hvLjE5ODgzLjEyMTE0QHNhbHQuYXBsaXRyYWsuY29t.gif\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Role: Manage and lead the digital marketing department overseeing all digital touch-points in the e-ecosystem for the new brand Responsible for driving digital advertising strategies to HK and overseas markets in Asia Responsible for driving performance marketing with affiliate partners and influences Plan and execute paid and organic marketing strategies through SEO and SEM&hellip;<\/p>\n","protected":false},"template":"","wpbb_job_industry":[48],"wpbb_job_location":[1003],"wpbb_job_type":[9],"wpbb_job_skill":[],"wpbb_job_locationType":[],"acf":[],"_links":{"self":[{"href":"https:\/\/welovesalt.com\/hk\/wp-json\/wp\/v2\/wpbb_job\/39371"}],"collection":[{"href":"https:\/\/welovesalt.com\/hk\/wp-json\/wp\/v2\/wpbb_job"}],"about":[{"href":"https:\/\/welovesalt.com\/hk\/wp-json\/wp\/v2\/types\/wpbb_job"}],"wp:attachment":[{"href":"https:\/\/welovesalt.com\/hk\/wp-json\/wp\/v2\/media?parent=39371"}],"wp:term":[{"taxonomy":"wpbb_job_industry","embeddable":true,"href":"https:\/\/welovesalt.com\/hk\/wp-json\/wp\/v2\/wpbb_job_industry?post=39371"},{"taxonomy":"wpbb_job_location","embeddable":true,"href":"https:\/\/welovesalt.com\/hk\/wp-json\/wp\/v2\/wpbb_job_location?post=39371"},{"taxonomy":"wpbb_job_type","embeddable":true,"href":"https:\/\/welovesalt.com\/hk\/wp-json\/wp\/v2\/wpbb_job_type?post=39371"},{"taxonomy":"wpbb_job_skill","embeddable":true,"href":"https:\/\/welovesalt.com\/hk\/wp-json\/wp\/v2\/wpbb_job_skill?post=39371"},{"taxonomy":"wpbb_job_locationType","embeddable":true,"href":"https:\/\/welovesalt.com\/hk\/wp-json\/wp\/v2\/wpbb_job_locationType?post=39371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}