{"id":70869,"date":"2022-04-01T04:42:10","date_gmt":"2022-04-01T03:42:10","guid":{"rendered":"http:\/\/welovesalt.com\/sg\/jobs\/%wpbb_job_industry%\/platforms-marketing-manager\/"},"modified":"2022-05-31T12:24:47","modified_gmt":"2022-05-31T11:24:47","slug":"platforms-marketing-manager-70869","status":"archive","type":"wpbb_job","link":"https:\/\/welovesalt.com\/sg\/jobs\/marketing\/platforms-marketing-manager-70869","title":{"rendered":"Platforms Marketing Manager"},"content":{"rendered":"
Salt is hiring a Platforms Marketing Manager<\/strong> responsible for owning and managing business marketing programs specifically on both a regional strategy and Japan market execution level. This role also cuts across multiple audiences and activations across channels including narratives, digital experiences, events, and media campaigns.<\/p>\n<\/p>\n Responsibilities:<\/strong><\/p>\n \u00b7 Execute key business marketing programs in the region in partnership with global business marketing, regional XFN and in-country marketing teams to drive adoption of Facebook’s solutions across Facebook, Instagram, Messenger, and WhatsApp.<\/p>\n \u00b7 Integrate industry knowledge, customer insights and company’s product narratives to create compelling marketing content to drive preference and adoption of our platforms<\/p>\n \u00b7 Understand and align global strategy to a scaled regional strategy by considering common customer opportunities across the region and working with local marketing teams to incorporate into regional marketing plans<\/p>\n \u00b7 Lead end-to-end management of marketing content development and execution, including but not limited to: developing brief, engaging internal teams and external agencies, collating and managing assets, liaising with key stakeholders, managing legal review process, project management, branded content partnerships, event execution<\/p>\n \u00b7 Ensure close collaboration with cross-functional stakeholders across central, regional and in-country teams to align strategy, deliverables, messaging and resources<\/p>\n \u00b7 Work to continuously improve strategy and tactics by tracking, analyzing and communicating key quantitative metrics and adjusting marketing levers as needed<\/p>\n<\/p>\n Minimum qualifications:<\/strong><\/p>\n \u00b7 Bachelor’s degree or higher<\/p>\n \u00b7 8+ years of experience in brand and program management, developing and executing marketing communications in media, advertising, tech, product marcomms OR digital space<\/p>\n \u00b7 Proven experience developing and executing insight-driven integrated marketing campaigns that have achieved quantitative results at local and\/or global levels<\/p>\n \u00b7 Ability to work and thrive in a proactive and agile manners in a self-directed, fast-paced and changing environment<\/p>\n \u00b7 Strong communication skills in English and Japanese, both verbal and written<\/p>\n \u00b7 Experience in managing programs across multiple countries in APAC<\/p>\n<\/p>\n Preferred qualifications:<\/strong><\/p>\n \u00b7 Brand and campaign management (including digital media campaign) experience is preferred<\/p>\n \u00b7 B2B experience is preferred<\/p>\n<\/p>\n Manage your job search in the right direction by applying via the links below. Alternatively, you can reach out on nagarwal@welovesalt.com for more details.<\/p>\n (CEI No: R1223390 | License No: 07C3147)<\/p>\n<\/p>\n Salt is acting as an Employment Business in relation to this vacancy.<\/p>\n Salt is hiring a Platforms Marketing Manager responsible for owning and managing business marketing programs specifically on both a regional strategy and Japan market execution level. This role also cuts across multiple audiences and activations across channels including narratives, digital experiences, events, and media campaigns. Responsibilities: \u00b7 Execute key business marketing programs in the region…<\/p>\n","protected":false},"template":"","wpbb_job_industry":[48],"wpbb_job_location":[1004],"wpbb_job_type":[2],"wpbb_job_skill":[],"wpbb_job_locationType":[],"class_list":["post-70869","wpbb_job","type-wpbb_job","status-archive","hentry","wpbb_job_industry-marketing","wpbb_job_location-singapore","wpbb_job_type-contract"],"acf":[],"_links":{"self":[{"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job\/70869","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job"}],"about":[{"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/types\/wpbb_job"}],"wp:attachment":[{"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/media?parent=70869"}],"wp:term":[{"taxonomy":"wpbb_job_industry","embeddable":true,"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job_industry?post=70869"},{"taxonomy":"wpbb_job_location","embeddable":true,"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job_location?post=70869"},{"taxonomy":"wpbb_job_type","embeddable":true,"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job_type?post=70869"},{"taxonomy":"wpbb_job_skill","embeddable":true,"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job_skill?post=70869"},{"taxonomy":"wpbb_job_locationType","embeddable":true,"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job_locationType?post=70869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<\/p>\n","protected":false},"excerpt":{"rendered":"