{"id":84408,"date":"2023-04-11T08:30:04","date_gmt":"2023-04-11T07:30:04","guid":{"rendered":"http:\/\/welovesalt.com\/sg\/jobs\/%wpbb_job_industry%\/platform-marketing-manager\/"},"modified":"2023-06-10T12:23:37","modified_gmt":"2023-06-10T11:23:37","slug":"platform-marketing-manager-84408","status":"archive","type":"wpbb_job","link":"https:\/\/welovesalt.com\/sg\/jobs\/marketing\/platform-marketing-manager-84408","title":{"rendered":"Platform Marketing Manager"},"content":{"rendered":"
Salt is hiring a Platform Marketing Manager who would be responsible for owning and managing business marketing initiatives. This role cuts across multiple audiences and activations across channels including narratives, digital experiences, events and media campaigns.<\/p>\n
\u00b7 Execute key business marketing initiatives in the region in partnership with global business marketing, regional product marketing, and in-country marketing teams to drive adoption of the customer products.<\/p>\n
\u00b7 Integrate industry knowledge, customer insights and company’s product narratives to create compelling marketing content to drive preference and adoption of our platforms<\/p>\n
\u00b7 Understand and align global strategy to a scaled regional strategy by considering common customer opportunities across the region and working with local marketing teams to incorporate into regional marketing plans<\/p>\n
\u00b7 Lead end-to-end management of marketing content development and execution, including but not limited to developing brief, engaging internal teams and external agencies, collating and managing assets, liaising with key stakeholders, managing legal review process<\/p>\n
\u00b7 Ensure close collaboration with cross-functional stakeholders across central, regional and in-country teams to align strategy, deliverables, messaging and resources<\/p>\n
\u00b7 Bachelor’s degree or higher<\/p>\n
\u00b7 3-5 years of experience in brand and program management, developing and executing marketing communications in media, advertising, tech, product marcomms OR digital space<\/p>\n
\u00b7 Proven experience developing and executing insight-driven integrated marketing campaigns that have achieved quantitative results at local and\/or global levels<\/p>\n
\u00b7 Ability to work and thrive in a proactive and agile manners in a self-directed, fast-paced and changing environment<\/p>\n
\u00b7 Strong communication skills in English, both verbal and written<\/p>\n
\u00b7 Experience in scaling marketing campaigns and programs across multiple countries in APAC<\/p>\n
Manage your job search in the right direction by applying via the links below. Alternatively, you can reach out on nagarwal@welovesalt.com for more details.<\/p>\n
(CEI No: R1223390 | License No: 07C3147)<\/p>\n