{"id":84814,"date":"2023-04-20T15:21:29","date_gmt":"2023-04-20T14:21:29","guid":{"rendered":"http:\/\/welovesalt.com\/sg\/jobs\/%wpbb_job_industry%\/content-specialist\/"},"modified":"2023-06-20T12:24:56","modified_gmt":"2023-06-20T11:24:56","slug":"content-specialist-84814","status":"archive","type":"wpbb_job","link":"https:\/\/welovesalt.com\/sg\/jobs\/creative\/content-specialist-84814\/","title":{"rendered":"Content Specialist"},"content":{"rendered":"<p>As content lead, you&#8217;ll be the subject matter expert in the agency, working directly with clients and fostering knowledge sharing across agency teams. <\/p>\n<\/p>\n<p><strong style=\"font-family: serif;font-size: 12px\">What you&#8217;ll do<\/strong><\/p>\n<ul>\n<li>Dissect data, develop content strategy and oversee the execution (and optimisation) across digital and social media platforms including but not limited to: content portals, online media publications, social platforms Facebook, Instagram, Twitter, LinkedIn, YouTube <\/li>\n<li>Client-facing, to liaise with clients to better understand their needs and ensure that work delivered is satisfactory <\/li>\n<li> Commercial acumen and ability to collaborate cross-functionally to produce strategic proposals and presentations that win additional business <\/li>\n<li>Be able to articulate content strategy to brief in the Creative team, and work in partnership on the development of effective content that aligns with the brand&#8217;s identity <\/li>\n<li>Stay informed on platform and trend updates, and actively collaborate with other stakeholders and teams both internal and external to deliver best-in-class campaigns <\/li>\n<\/ul>\n<p><strong style=\"font-family: serif;font-size: 12px\">What you&#8217;ll need<\/strong><\/p>\n<ul>\n<li>Min 5 years of experience in a similar role at a creative agency or marketing communications environment, proven track record of effective content marketing for major brands\/ clients <\/li>\n<li>Experienced in using digital and social listening and measurement tools (e.g. Google Analytics, Search analytics, Socialbakers, Locowise, Netbase, Meltwater, Sprinklr, Crimson Hexagon) to derive insights or conduct performance reporting and optimisation <\/li>\n<li>Strong understanding of the nuances and best practices across the various digital and social platforms<\/li>\n<li>Expertise in digital marketing, in order to push and optimise content across multiple channels (SEO, SEM, GDN, Social) <\/li>\n<li>Proven ability to grow, engage and maintain critical client and internal relationships <\/li>\n<li>Experienced in developing effective brand partnerships and content with influencers, KOLs and content publishers <\/li>\n<li>Prior lead-content role with ability to think independently and collaborate in a team-oriented workplace <\/li>\n<\/ul>\n<p>Manage your job search in the right direction by applying via the links below for more details. ( CEI No: R1763696 | Licence No: 07C3147 )<\/p>\n<p>Salt is acting as an Employment Business in relation to this vacancy.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/counter.adcourier.com\/VlJhbWFzd2FteS40MzM3NC4xMjExM0BzYWx0LmFwbGl0cmFrLmNvbQ.gif\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As content lead, you&#8217;ll be the subject matter expert in the agency, working directly with clients and fostering knowledge sharing across agency teams. What you&#8217;ll do Dissect data, develop content strategy and oversee the execution (and optimisation) across digital and social media platforms including but not limited to: content portals, online media publications, social platforms&hellip;<\/p>\n","protected":false},"template":"","wpbb_job_industry":[51],"wpbb_job_location":[1004],"wpbb_job_type":[2],"wpbb_job_skill":[],"wpbb_job_locationType":[],"acf":[],"_links":{"self":[{"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job\/84814"}],"collection":[{"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job"}],"about":[{"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/types\/wpbb_job"}],"wp:attachment":[{"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/media?parent=84814"}],"wp:term":[{"taxonomy":"wpbb_job_industry","embeddable":true,"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job_industry?post=84814"},{"taxonomy":"wpbb_job_location","embeddable":true,"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job_location?post=84814"},{"taxonomy":"wpbb_job_type","embeddable":true,"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job_type?post=84814"},{"taxonomy":"wpbb_job_skill","embeddable":true,"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job_skill?post=84814"},{"taxonomy":"wpbb_job_locationType","embeddable":true,"href":"https:\/\/welovesalt.com\/sg\/wp-json\/wp\/v2\/wpbb_job_locationType?post=84814"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}