{"id":172882,"date":"2024-09-10T10:33:01","date_gmt":"2024-09-10T09:33:01","guid":{"rendered":"https:\/\/welovesalt.com\/za\/jobs\/%wpbb_job_industry%\/performance-marketer\/"},"modified":"2024-10-25T14:08:16","modified_gmt":"2024-10-25T13:08:16","slug":"performance-marketer-172882","status":"archive","type":"wpbb_job","link":"https:\/\/welovesalt.com\/za\/jobs\/marketing\/performance-marketer-172882\/","title":{"rendered":"Performance Marketer"},"content":{"rendered":"

Performance Marketing Manager<\/strong><\/p>\n

Salary: <\/strong>R 55 000.00 to R 60 000.00 CTC per month (depending on experience)<\/p>\n

Location:<\/strong> Cape Town (hybrid)<\/p>\n

Non-negotiables:<\/strong> Paid media campaign experience across all channels<\/p>\n

Nice to have:<\/strong> SEO, SQL and Partnership relationships experience<\/p>\n

Overview:<\/strong><\/p>\n

A leading provider of financial technology solutions is in search of a Performance Marketing Manager to join their dynamic company. They offer a vibrant and collaborative work environment where employees can thrive and make a meaningful impact. With a strong focus on innovation and customer-centricity, the organization provides ample opportunities for professional growth and skill development. The team is passionate about delivering exceptional results and embraces a culture of continuous learning and improvement.<\/p>\n

The main purpose of the role is to develop and execute multi-channel digital marketing strategies to drive customer acquisition and achieve commercial performance targets. This role involves managing various digital channels including acquisition partners, affiliate marketers, PPC, SEO\/SEM, and social advertising, with a focus on optimising campaign performance and maximising marketing efficiency.<\/p>\n

Responsibilities include but are not limited to:<\/strong><\/p>\n

* Create and execute performance marketing strategies with specific objectives across different channels that align with the company’s business goals and target audience.<\/p>\n

* Oversee the planning, execution, and optimisation of search engine marketing (SEM) campaigns, including Google Ads, Bing Ads, and other paid search platforms.<\/p>\n

* Monitor, analyse, and report on campaign performance metrics, including CTR, CPC, CPA, ROI, and other key performance indicators (KPIs). Provide actionable insights and recommendations for continuous improvement.<\/p>\n

* Develop and manage campaign budgets, ensuring optimal allocation of resources and maximising return on investment (ROI).<\/p>\n

* Conduct regular budget reviews and adjustments as needed.<\/p>\n

* Conduct thorough keyword research and competitive analysis to identify opportunities for improving search engine rankings and driving targeted traffic.<\/p>\n

* Work closely with the marketing team, data analysts and other stakeholders to ensure alignment of performance marketing strategies with overall marketing and sales goals.<\/p>\n

* Regular and ongoing communication with acquisition partners.<\/p>\n

* Stay up to date with the latest trends, best practices, and emerging technologies in search and performance marketing to keep the company’s strategies current and competitive.<\/p>\n

* Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.<\/p>\n

* Prepare and present regular reports on campaign performance, insights, and recommendations to senior management and other stakeholders<\/p>\n

Salt is acting as an Employment Agency in relation to this vacancy.<\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Performance Marketing Manager Salary: R 55 000.00 to R 60 000.00 CTC per month (depending on experience) Location: Cape Town (hybrid) Non-negotiables: Paid media campaign experience across all channels Nice to have: SEO, SQL and Partnership relationships experience Overview: A leading provider of financial technology solutions is in search of a Performance Marketing Manager to…<\/p>\n","protected":false},"template":"","wpbb_job_industry":[48],"wpbb_job_location":[1095],"wpbb_job_type":[9],"wpbb_job_skill":[],"wpbb_job_locationType":[],"class_list":["post-172882","wpbb_job","type-wpbb_job","status-archive","hentry","wpbb_job_industry-marketing","wpbb_job_location-cape-town","wpbb_job_type-permanent"],"acf":[],"_links":{"self":[{"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job\/172882"}],"collection":[{"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job"}],"about":[{"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/types\/wpbb_job"}],"wp:attachment":[{"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/media?parent=172882"}],"wp:term":[{"taxonomy":"wpbb_job_industry","embeddable":true,"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job_industry?post=172882"},{"taxonomy":"wpbb_job_location","embeddable":true,"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job_location?post=172882"},{"taxonomy":"wpbb_job_type","embeddable":true,"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job_type?post=172882"},{"taxonomy":"wpbb_job_skill","embeddable":true,"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job_skill?post=172882"},{"taxonomy":"wpbb_job_locationType","embeddable":true,"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job_locationType?post=172882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}