{"id":196129,"date":"2025-08-08T10:19:33","date_gmt":"2025-08-08T09:19:33","guid":{"rendered":"https:\/\/welovesalt.com\/za\/jobs\/%wpbb_job_industry%\/site-analyst-lead"},"modified":"2025-08-08T10:19:34","modified_gmt":"2025-08-08T09:19:34","slug":"site-analyst-lead-196129","status":"publish","type":"wpbb_job","link":"https:\/\/welovesalt.com\/za\/jobs\/technology\/site-analyst-lead-196129","title":{"rendered":"Site Analyst Lead"},"content":{"rendered":"<h3>Site Analyst Lead<\/h3>\n<p><strong>Location:<\/strong> South Africa Hybrid \/ Remote<\/p>\n<p><strong>Employment Type:<\/strong> Permanent<\/p>\n<hr \/>\n<p>Company Overview<\/p>\n<p>A fast-growing creative tech company specialising in personalised print and digital products for a global client base, from startups to established brands. Founded in the mid-2000s, we blend innovative technology with quality design to deliver unique customer experiences.<\/p>\n<hr \/>\n<p>Role Overview<\/p>\n<p>They&#8217;re looking for a Senior Web Analytics Lead to own and optimise our website performance data. You&#8217;ll analyse user behaviour, improve conversion rates, and guide measurement strategies using tools like Google Analytics 4, BigQuery, and Snowflake.<\/p>\n<p>Collaborating with e-commerce, product, and tech teams, you&#8217;ll ensure data accuracy, build insightful dashboards, and support A\/B testing to enhance the digital experience.<\/p>\n<hr \/>\n<p>What You Bring<\/p>\n<ul>\n<li>Strong experience in web analytics, ideally in e-commerce or digital products<\/li>\n<li>Expert knowledge of GA4 and advanced SQL skills<\/li>\n<li>Ability to interpret complex, messy data and deliver actionable insights<\/li>\n<li>Excellent communication skills for cross-team collaboration<\/li>\n<li>Proactive and solution-focused mindset<\/li>\n<\/ul>\n<hr \/>\n<p>Additional<\/p>\n<ul>\n<li>Experience with site migrations and campaign tracking<\/li>\n<li>Familiarity with session replay tools (e.g., Fullstory) and tag management<\/li>\n<li>Skills in BI tools like Tableau or Looker Studio<\/li>\n<li>Understanding of A\/B testing and digital marketing analytics<\/li>\n<li>Knowledge of Python, dbt, or Snowflake<\/li>\n<\/ul>\n<p>Salt is acting as an Employment Agency in relation to this vacancy.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/counter.adcourier.com\/c0JoaWtoYS4xNTYwNy41MjA4QHNhbHQuYXBsaXRyYWsuY29t.gif\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Site Analyst Lead Location: South Africa Hybrid \/ Remote Employment Type: Permanent Company Overview A fast-growing creative tech company specialising in personalised print and digital products for a global client base, from startups to established brands. Founded in the mid-2000s, we blend innovative technology with quality design to deliver unique customer experiences. Role Overview They&#8217;re&hellip;<\/p>\n","protected":false},"template":"","wpbb_job_industry":[59],"wpbb_job_location":[1124],"wpbb_job_type":[9],"wpbb_job_skill":[],"wpbb_job_locationType":[],"class_list":["post-196129","wpbb_job","type-wpbb_job","status-publish","hentry","wpbb_job_industry-technology","wpbb_job_location-south-africa","wpbb_job_type-permanent"],"acf":[],"_links":{"self":[{"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job\/196129","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job"}],"about":[{"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/types\/wpbb_job"}],"wp:attachment":[{"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/media?parent=196129"}],"wp:term":[{"taxonomy":"wpbb_job_industry","embeddable":true,"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job_industry?post=196129"},{"taxonomy":"wpbb_job_location","embeddable":true,"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job_location?post=196129"},{"taxonomy":"wpbb_job_type","embeddable":true,"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job_type?post=196129"},{"taxonomy":"wpbb_job_skill","embeddable":true,"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job_skill?post=196129"},{"taxonomy":"wpbb_job_locationType","embeddable":true,"href":"https:\/\/welovesalt.com\/za\/wp-json\/wp\/v2\/wpbb_job_locationType?post=196129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}