Assistant Digital Marketing Manager

A global lifestyle brand is looking for their Assistant Digital Marketing Manager to be based in their Malaysian office. You will be managing both paid and organic social campaigns, copywriting, and marketing automation.

You should consider this role if…

• You’re into music!
• You enjoy writing catchy ad copies on social media (FB, IG, Twitter)
• You would like to explore both paid social ads and marketing automation a little more!

Responsibilities:

• Oversee social media and website content development required to deliver global campaigns with the support of the global team
• In-depth understanding of email marketing campaigns and customer journeys and touchpoints to deliver content strategy and copywriting for various email marketing campaigns and creating regular reports for email campaigns.
• Provide social media marketing expertise and support to regional and local marketing teams in managing regional social media channels that are aligned with the global content strategy.
• Manage online enquiries and communications from prospects and existing customers across global social media channels
• Develop and execute paid social media marketing plans
• Track social metrics and Google Analytics data and generate regular reports for content marketing platforms, utilizing this data to make decisions.

Requirements:

• Significant working experience in a digital marketing role, preferably in a regional capacity
• Familiarity with Facebook Ads Manager
• Strong copywriting skills (ability to write in Mandarin is a plus)
• Experience using Salesforce Marketing Cloud, or other marketing automation/email marketing platforms would be an advantage

Sounds like a role you have been looking for?

Click Apply now or reach out to Lynn at lychua@welovesalt.com to connect.

Salt is acting as an Employment Agency in relation to this vacancy.