Senior Executive, Conversion Rate Optimization

An online retail platform, headquartered in Singapore, is looking for a Senior Executive, Conversion Rate Optimization to analyze, test, and optimize strategies in the marketing funnel to improve conversions. This is a remote position – the candidate will be working remotely from their respective location, with monthly travels to the Singapore HQ for work (this would apply post-Covid-19).

Salary up to RM72,000/per annum

Key responsibilities:

• Manage and implement optimization strategy in the marketing funnels by using both qualitative and quantitative sources to drive improvement in conversion rate, cart value and customers’ experience
• Actively analyze results and improve on the effectiveness of campaigns through data-driven strategy and KPI focused analysis
• Troubleshoot and resolve problems with optimization set ups by following procedures and/or applying own judgement with minimal supervision
• Contribute to the development and improvement of the Conversion Optimization Team’s processes and strategies by doing research and providing recommendations to aid in strategic decisions.
• Manage and oversee project launches – ensuring that all marketing assets are in place, websites are working perfectly and completed within schedule.

Requirements:

• Working experience in conversion optimization positions, with strong analytical skills
• Basic coding skills in HTML5, CSS3 is a must
• Working knowledge and familiarity with digital or online marketing concepts
• Meticulous and resourceful with good planning and organizational skills
• Demonstrates ability to work well in a fast-moving environment and react quickly under pressure

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Salt is acting as an Employment Agency in relation to this vacancy.