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CRM Campaign Specialist
Marketing
CRM Campaign Specialist – Retail – IMMEDIATE CONTRACT
A leading global retailer is looking to appoint a CRM Campaign Specialist to join their growing marketing team. =
They are looking for someone who has strong experience in customer life cycle campaigns
CRM Specialist Responsibilities:
- Create and schedule standardised campaign programs including catalogue, offer specials, newsletters, lifecycle, product and retailer specific campaigns.
- Manage the campaign brief workflow process, supporting the marketing, merchandise and promotions teams to plan targeted communications to relevant shoppers.
- Create insights from data to develop actionable shopper segments based on product purchase behaviour, frequency and Lifetime Value for use in CRM planning and campaign targeting.
- Maintain and continuously develop the product information and content libraries, including Next Best Offer product categories, product and shopper segment tags and digital content assets.
CRM Specialist Requirements
- Ideally educated to degree level
- 3 years plus Digital Marketing experience
- Hands on experience of developing and executing CRM strategies
- Experience working with Multi Channel Campaign Management solutions such as IBM Campaign, Salesforce CRM, Marketo or similar.
If you are keen on finding out more on this opportunity – then please send your CV to tbuffenbarger@welovesalt.com
Salt is acting as an Employment Business in relation to this vacancy.
Job Information
Job Reference: JO-1905-148546
Salary: AU$80000 - AU$90000 per annum
Salary per: annum
Job Duration: 3 months
Job Start Date: ASAP
Job Industries: Marketing
Job Locations: Sydney
Job Types: Contract
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