Marketing Analyst

• Marketing Analyst – Personalisation
• 9-Month Fixed-Term Contract
• Melbourne | Hybrid Working

We’re looking for a curious and insights-driven Marketing Analyst to join a high-performing team focused on optimising online sales conversions through personalisation. You’ll dive deep into the data using Adobe Analytics to uncover insights, test ideas, and influence sales outcomes-delivering better conversion and richer customer experiences.

If you love working with data, building dashboards, and partnering across digital, product, and analytics teams, this could be the perfect opportunity to make a real impact.

What You’ll Be Doing

• Analyse digital sales funnel performance and deliver insights that improve conversion through personalisation
• Lead segmentation and CRO (conversion rate optimisation) analysis to drive digital growth
• Develop and share clear performance reporting across sales programs and initiatives
• Build dashboards and visualisations to communicate key outcomes and program success
• Collaborate with a passionate and fast-moving digital sales team to shape and deliver personalisation initiatives
• Contribute to improving internal processes, documentation, tracking, and reporting

About You

• You bring a strategic mindset and strong analytical thinking to your work
• Comfortable translating data into actionable insights that influence outcomes
• Skilled in storytelling with data-both written and verbal
• Able to work independently and drive your work through to completion
• Experience in analytics or insights roles, ideally within a digital environment
• Proven experience using Adobe Analytics or Google Analytics
• Familiarity with customer experience platforms like Contentsquare or Hotjar is highly desirable