PR Director

About the Company:

Our client is a globally recognized public relations agency with a strong presence in Abu Dhabi. They specialize in delivering innovative and impactful communication strategies across a variety of sectors, with a significant focus on healthcare and wellness. Their dynamic team is known for pushing the boundaries of PR, crafting narratives that not only engage but also drive meaningful change.

Role Overview:

We are seeking a seasoned PR Director with extensive experience in healthcare and wellness accounts. This role demands a strategic leader who can drive the agency’s vision while managing high-profile client portfolios. The ideal candidate will be a forward-thinking professional with a proven track record in managing complex PR campaigns, particularly in the healthcare and wellness sectors, and will be adept at leading cross-functional teams.

Key Responsibilities:

• Strategic Leadership: Develop and implement comprehensive PR strategies that align with client objectives and the agency’s broader goals, particularly within the healthcare and wellness industries.
• Client Management: Serve as the primary point of contact for key healthcare and wellness clients, providing strategic counsel and ensuring the delivery of top-tier PR services.
• Campaign Development: Lead the conceptualization, development, and execution of PR campaigns that effectively communicate client messages and drive brand visibility.
• Team Leadership: Manage and mentor a team of PR professionals, fostering a collaborative environment that encourages innovation and excellence.
• Media Relations: Cultivate and maintain strong relationships with key media outlets, influencers, and stakeholders within the healthcare and wellness sectors.
• Crisis Management: Provide expert guidance in crisis situations, ensuring clients’ reputations are managed effectively and with integrity.
• Market Insights: Stay abreast of industry trends, market developments, and regulatory changes that may impact client strategies within the healthcare and wellness fields.
• New Business Development: Play a critical role in identifying and securing new business opportunities, leveraging your network and industry expertise to expand the agency’s client base.

Qualifications & Experience:

• Experience: Minimum of 10 years in public relations, with at least 5 years in a leadership role managing healthcare and wellness accounts.
• Education: Bachelor’s degree in Public Relations, Communications, Marketing, or a related field. A Master’s degree is a plus.
• Expertise: In-depth understanding of the healthcare and wellness industries, with a strong network of media contacts and influencers.
• Skills: Exceptional leadership, communication, and client management skills. Proven ability to manage large teams and multiple projects simultaneously.
• Attributes: Strategic thinker, proactive problem-solver, and a results-oriented leader with a passion for driving impactful PR campaigns.

Why Join?

• Global Impact: Work with a prestigious global agency known for its innovation and influence in the PR industry.
• Exciting Portfolio: Manage high-profile healthcare and wellness clients, contributing to impactful, health-focused narratives.
• Dynamic Team: Join a vibrant and diverse team in Dubai, in one of the world’s most dynamic and rapidly growing cities.
• Career Growth: Opportunities for professional development and career advancement within a global network.

Salt is acting as an Employment Agency in relation to this vacancy.