SEO Specialist

About the Company: Our client, a premier marketing agency based in the vibrant city of Dubai, is renowned for delivering innovative and results-driven marketing solutions. With a diverse portfolio of clients spanning various industries, they pride themselves on their commitment to excellence and their dynamic team of marketing professionals. As they continue to grow, they are seeking an experienced SEO Specialist with a strong background in link building to join their talented team.

Job Summary: As an SEO Specialist, you will play a pivotal role in enhancing our client’s online presence and driving organic traffic. Your primary focus will be on developing and executing effective link building strategies to improve search engine rankings and achieve marketing objectives. You will collaborate with cross-functional teams to implement SEO best practices and deliver measurable results.

Key Responsibilities:

• Develop and execute comprehensive link building strategies to improve search engine rankings and drive organic traffic.
• Conduct thorough backlink analysis and identify opportunities for acquiring high-quality links.
• Collaborate with content creators to produce link-worthy content and manage outreach campaigns.
• Monitor and analyze the performance of link building efforts using SEO tools and analytics platforms.
• Stay updated with the latest SEO trends, algorithm changes, and industry best practices.
• Conduct competitor analysis to identify gaps and opportunities in link building strategies.
• Report on link building performance and provide actionable insights to optimize strategies.
• Assist in the development and implementation of overall SEO strategies, including on-page optimization, keyword research, and technical SEO.
• Work closely with the marketing team to align SEO efforts with broader marketing goals and campaigns.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Information Technology, or a related field.
• Proven experience as an SEO Specialist with a focus on link building, preferably within an agency environment.
• Strong understanding of search engine algorithms, ranking factors, and SEO best practices.
• Proficiency in using SEO tools such as Ahrefs, Moz, SEMrush, Google Analytics, and Google Search Console.
• Excellent analytical and problem-solving skills, with the ability to interpret data and provide actionable recommendations.
• Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• Highly organized and detail-oriented, with the ability to manage multiple projects and meet deadlines.
• A proactive and results-driven mindset, with a passion for staying ahead of industry trends.

Preferred Skills:

• Experience with international SEO and understanding of the nuances of targeting diverse markets.
• Familiarity with HTML, CSS, and JavaScript as they relate to SEO.
• Knowledge of social media and content marketing strategies that complement link building efforts.

Salt is acting as an Employment Agency in relation to this vacancy.