Digital Marketing Analyst

Salt is hiring a ‘Digital Marketing Analyst’ within APJ campaigns and programs marketing team for a one-year contract here in Singapore.

The ideal candidate will gain a deep understanding of our customer personas and will help execute paid media programs across region. This role will combine strategic planning with hands-on program creation and is a perfect opportunity for a talented events marketing expert who is looking to grow.

Responsibilities:

• Ensure the alignment of regional needs and corporate framework to execute world class events experiences across digital and physical formats.
• Take responsibility for paid media campaign operations along with content syndication, social and campaign performance tracking.
• Own and execute digital program operations across APJ via campaign creation on Integrate, tie back with SFDC and Marketo campaign codes.
• Churn reports for region across top performing assets and make recommendations to regions around paid media campaigns.
• Responsible for taking campaigns LIVE with direction from regional leaders, work alongside the digital agency to deliver prescribed assets and summary necessary to take campaigns in market.
• Work with regional and global marketing counterparts and implement best practices in spirit of lean process management.
• Generate reports on paid media campaigns across demand generation and ABM. Keep track of all paid media campaigns in market share weekly, monthly, and quarterly reports on impact.
• Work across APJ functions – project management, digital marketing, operations & automation and field marketing teams to lend help and drive desired outcomes.

Requirements:

• 3-5 years B2B Marketing experience within the enterprise market, enterprise software and SaaS
• Multi-disciplinary marketing background is a must. Understanding of personas within specific industries and buyer’s journey.
• Proven ability and skills to run integrated digital campaigns. Understanding of MarTech tools like Integrate, Marketo, SFDC is highly desirable.
• Experience in marketing enterprise applications is strongly preferred
• Good track record in building, driving and executing strategy across APJ
• Able to build strong peer relationships and ability to influence key stakeholders across APJ
• Bachelor’s degree in business, marketing or related field
• Exceptional written and verbal communications skills
• Must be an enthusiastic, well-organized self-starter, able to use initiative and adapt to change.
• Experience working in a pan-APJ role is highly desirable

If interested apply now!!

(CEI No: R1223390 | License No: 07C3147)

Salt is acting as an Employment Business in relation to this vacancy.