Product Marketing Manager

Salt is looking to hire an experienced Product Marketing Manager. This person will represent the advertiser perspective to drive product strategy, product innovation, product testing and the creation of go-to-market plans for new product launches in APAC.

Responsibilities:

• Play a primary role in rolling out holistic business strategy for the App Monetization product set in APAC with focus on Lead Ads and Reels;
• Develop detailed go-to-market strategies and communications for focus solutions
• Create semi-annual plans to drive revenue growth for APAC, through the product set;
• Create and activate programs to drive solution adoption and growth;
• Distil market feedback into market intelligence that informs product roadmap;
• Partner with markets to develop business solutions that educate and inspire internal and external partners;
• Working collaboratively with the central product marketing team and activating through country product marketing leads is required for all the above activities.

Minimum qualifications:

• 8+ years of product marketing, business strategy, or product management experience;
• Experience creating frameworks to evaluate problems and present a recommendation for how to proceed;
• Experience setting strategic direction and executing go-to-market plans;
• Strong experience partnering and influencing a cross-functional team;
• Strong understanding of advertising industry and value propositions;
• Understanding of our product suite, the industry, global nuances, and client objectives;
• Exceptional communication and presentation skills;
• BA/BS degree.

Manage your job search in the right direction by applying via the links below. Alternatively, you can reach out on nagarwal@welovesalt.com for more details.

(CEI No: R1223390 | License No: 07C3147)

Salt is acting as an Employment Business in relation to this vacancy.