Director – Editorial Strategy

Salt is partnering with a global management consulting firm to hire a Director of Editorial Strategy. This a permanent FTE role and applicants need to be legally authorized to work in the USA (ideally based out of Boston).

The Role + Responsibilities

The editorial strategy director will shape and implement content strategies for key topics that span the business, such as AI and climate change, while also collaborating with the firm’s practice areas to develop and implement their content strategies.

In this role, you will partner with practice area and topic leaders to identify and articulate their editorial priorities, develop a pipeline of content that supports their agenda, scan the competitive landscape, and continuously refine the strategy using insights into performance, both quant. and qual.. The editorial strategy director will identify the most effective mix of formats and channels to advance the content strategy. Your organizational home is the firm’s Content Studio, which includes core members of our global hub of writers, editors, producers, and strategists.

Sophisticated and flexible editorial skills are essential, as you will improve quality in formats ranging from articles and reports to videos and info-graphics. You will work closely with stakeholders in the business to ensure content is compelling and differentiated. For high-priority pieces, and on high-priority topics, you will play an active role in shaping and refining the narrative.

Communication and project management skills are critical. This position will cultivate relationships across the business and act as an adviser, mentor, and problem-solver when it comes to partnering with the practice areas and topic leaders on content strategy and development. You will take a portfolio-wide view of the firm’s approach to content, identifying opportunities to improve quality and streamline the development process.

Your impact will be evident on several fronts:

• Published content will reflect clear priorities and will be supported by well-defined amplification and channel strategies, resulting in stronger reach and engagement.
• Processes for developing content will be more efficient, with a faster path from ideation to publication and a higher rate of projects set up for success.
• Content development will benefit from greater collaboration across the business, the promotion of best practices, and the strategic use of metrics to drive improvements.

The editorial strategy director will report to the Deputy Editorial Senior Director in the firm’s global Content Studio and will collaborate with Practice Area marketers and leadership, content studio colleagues and leadership, and the Global Marketing team.

Your Background + Experience:

• Bachelor’s degree in a related field.
• Minimum 10 years of work experience in a professional editorial environment.
• Building relationships with stakeholders across functions and at all levels, especially among senior decision-makers in the business.
• Communicating clearly and effectively, with a focus on informing and influencing decisions that affect content strategy, development, and amplification.
• Staying abreast of the market-leading themes on their beat and making recommendations for new and innovative content.
• Applying a deep understanding of digital marketing channels and metrics to inform content strategy.
• Utilizing internal communication tools (i.e. Slack and Trello) to help manage projects and stay connected to various efforts and priorities in Global Marketing.
• Contributing to projects and initiatives geared toward improving the quality and reach of our content as well as the ways we work together to produce and share content.
• Taking action or making recommendations to help move work forward, and showing initiative in solving problems and overcoming challenges.

Salt is acting as an Employment Agency in relation to this vacancy.