Copywriter & Content Coordinator

As the Copywriter & Content Marketer, under the direction of the Senior Brand Manager, this role is responsible for writing, editing and proofreading all marketing messages across all consumer and trade touchpoints for Australia and New Zealand.

As a business who found their success in the B2B market, they have recently transitioned into targeting consumers directly. This is a new role to drive the communications, content & voice to this new market. You’ll be responsible for discovering what works & the best way to approach consumers. It’s the start of the project & they need you to drive it!

You’ll:

• write, edit & proofread copy for a broad range of marketing content & collateral; print, web, PR, media, email, social, press releases and everything in between.
• identify opportunities to drive and increase brand awareness through ATL & BTL line content pieces, & coordinate the development of these.
• work closely with the retail, sales & marketing stakeholders & agencies in producing marketing, promotional, sales and internal corporate communication pieces.
• keep up to date with marketing and social media trends and topics, and be quick to react with relevant content when opportunities to promote the brand arise.
• collaborate with members of the ResMed ANZ Marketing team to brainstorm ideas and concepts for images and words to push the creative direction of our brand forward into the consumer space.
• be the main point of contact with external creative, media, and PR agencies when developing copy and content pieces.

What skills are required?

• excellent written and verbal communication skills.
• naturally creative while being detail oriented, including attention to detail for spelling, grammar, specifications and legal requirements.
• expertise in writing for retail, consumers and end users of products and services, with an understanding of the different tonal styles required to appeal to various target demographics.
• demonstrate diversity in your writing capabilities, with the ability to write for a variety of media and different audiences.
• understanding and experience in producing content for social media platforms including Facebook, Instagram, Twitter, YouTube and LinkedIn.
• software expertise: Advanced knowledge of Word and Powerpoint a must. Intermediate knowledge of Adobe Creative Suite (InDesign, Photoshop, Illustrator) a bonus.

What’s in it for you?

• Bella Vista location; with lots of parking & an office with all the trimmings.
• Onsite Gym & Swimming Pool.
• Flexible work arrangements – work from home, choose your own start & finish times.
• Large, multi-national distributor in the health & wellness industry.

Salt is acting as an Employment Agency in relation to this vacancy.