Lifecycle Marketing Manager

Our client is an award-winning global Fintech & Martech giant that has repeatedly been listed as one of Fortune’s Top 100 Best Places To Work, for culture and offering groundbreaking tech eCommerce SAAS solutions to 150+ markets across the globe.

This is an exciting opportunity for a lifecycle/customer marketing manager as you will be executing international marketing campaigns to nurture and retain their portfolio of growing customers.

• Join this fast-paced, fun and social environment filled with high-energy and highly talented team members who collaborate to ensure success.
• 12-month contract with the view to extend or convert to FTE, offering paid public holidays and wellness days off throughout the year and 2 days per week in office.
• You will be embraced to challenge the status quo and offer inspirational and creative ideas that fuel innovation.

What You Will Achieve

You will develop and execute content and campaigns that resonate with their customers in diverse markets. Your role will involve:

• Collaborating with stakeholders across functions to drive business results and enhance the end-to-end customer experience.
• Utilizing data and customer research to gain insights into customer needs and preferences.
• Developing innovative initiatives through deep customer empathy and rapid experimentation.
• Crafting highly relevant messaging and experiences across the customer lifecycle to drive engagement and retention.
• Localizing messaging across multiple markets and languages.
• Leveraging cross-channel tactics and marketing automation to communicate effectively with customers.
• Working closely with cross-functional teams to drive experimentation and deliver exceptional experiences.

What You’ll Need For Success

• Bachelor’s degree and/or relevant marketing qualification
• 3-5 years of experience executing marketing campaigns (ideally, customer/lifecycle marketing experience).
• It is welcomed if you have marketing experience outside of Australia, US, UK & Canada but not essential, as you will be executing campaigns outside of this region.
• Strong communication skills, with the ability to craft compelling messaging that addresses customer pain points.
• A data-driven approach to decision-making and campaign optimization.
• Familiarity with marketing automation frameworks and platforms.
• Demonstrated ability to work in a matrix environment and collaborate effectively across teams.

How To Apply

If you are interested in this role, please click the appropriate link. If you are unsure of whether to apply yet, for a confidential discussion, please contact Andrew Saltos on 0417 872 796.

We’re proud to have won the Best Mid-Sized Recruitment Company to Work For at the 2023 TIARA Recruitment Awards, and to have been finalists, for the second year in a row, in the Client Service and Recruitment Leader of the Year categories! At Salt, our mission is Creating Futures by putting our clients, candidates, partners, and team members at the heart of everything we do. We extend our sincere appreciation to everyone who has contributed to our continued success.Salt acknowledges the Traditional Owners of the lands across Australia as the continuing custodians of country and culture. We pay our respects to all First Nations Australians and their Elders past and present.