PPC Specialist

PPC Specialist – Cape Town – Hybrid role (3 days in office) – Salary up to R40k per month!

Salt has partnered with an online betting company who are looking for a skilled PPC Specialist who is passionate about digital marketing and has a proven track record of successfully managing and optimizing PPC campaigns. This role requires a deep understanding of PPC platforms, data analysis, and a commitment to staying updated on the latest trends.

Responsibilities:

• Campaign Strategy and Execution
• Ad Copy Creation and Testing
• Keyword Research and Management
• Budget Management
• Analytics and Reporting
• Stay Informed on Industry Trends

Requirements:

• Bachelor’s degree in Marketing, Advertising, Business, or a related field.
• Proven experience (3 years) in managing PPC campaigns with a focus on performance improvement.
• In-depth knowledge of Google Ads, Bing Ads, and other PPC platforms.
• Strong analytical and problem-solving skills.
• Proficiency in data analysis tools and Excel.
• Google Ads and Bing Ads certifications are a plus.

Salt is acting as an Employment Agency in relation to this vacancy.