Digital Content Platform Executive

Digital Content Platform Executive
Location: Johannesburg, South Africa
Type: Full-time

Be at the forefront of digital innovation in global education
Join a rapidly expanding international network that’s transforming how learning is experienced across continents. This is your chance to be part of a forward-thinking organisation that blends creativity, technology, and data to deliver exceptional digital experiences for families worldwide.

You’ll work alongside a team of experts in digital marketing, SEO, UX, and web optimisation, driving online engagement and shaping how millions interact with our platform. If you’re curious about AI’s potential in marketing, thrive on data-driven decision-making, and have a knack for turning insights into impactful results, this is your stage.

What’s in it for you?

• Immediate impact and the ability to add value from day one

• Strong career growth opportunities within a global business

• A collaborative, innovative environment that embraces fresh ideas

• Exposure to cutting-edge AI tools and digital strategies

• Competitive package with room for professional development

The role
You’ll take the lead in managing and publishing content across websites, digital brochures, and other online platforms using AI-powered tools. Working closely with product and marketing leads, you’ll champion conversion rate optimisation, analysing user data, designing tests, and implementing winning strategies to enhance the user journey.

Your work will blend creative content curation with technical precision, ensuring everything you publish is accurate, engaging, and aligned with brand and SEO standards. You’ll also be a driver in embedding AI into daily workflows, helping the team innovate and evolve.

Key responsibilities:

• Manage and optimise content-rich digital experiences using AI platforms

• Lead conversion rate optimisation initiatives through data analysis, testing, and strategy implementation

• Collaborate with UX, SEO, and copywriting teams to deliver high-quality, user-focused content

• Ensure technical performance standards are met, including site speed and functionality

• Explore and integrate emerging AI tools to streamline content workflows

What we’re looking for:

• Experience with AI-driven content management systems (e.g., Builder.io) and modern web platforms

• Strong editing skills to refine AI-generated content for tone, accuracy, and brand fit

• Understanding of CRO frameworks, A/B testing, and user analytics

• Proficiency with tools like Google Analytics, Search Console, AHREFS, or Screaming Frog

• Highly organised, analytical, and detail-oriented with excellent communication skills

Salt is acting as an Employment Agency in relation to this vacancy.