Marketing Automation Specialist

Our client, the biggest fintech company globally, is looking for an automation specialist who enjoys deploying personalised campaigns that develop relationships with clients and nurture relationships with existing ones.

• The ability to advance your career by developing and executing programs that accelerate revenue opportunities through to the digital marketing funnel.
• The genuine view for the role to extend beyond the 12 month period and become permanent.
• You’ll be the go-to person that understands how to use automation platforms to accelerate revenue opportunities in a multichannel B2B marketing environment.

Role and Responsibilities

• Collaborate with the wider marketing team to execute major projects that support Intuit’s acquisition, conversion and retention initiatives.
• Deploying cutting-edge lead gen programs that accelerate prospects through the sales and marketing funnel.
• Be an expert of marketing automation platforms (Eloqua, Braze etc.) to develop & execute personalised nurture programs to the customer and prospect databases that accelerate revenue opportunities.
• Analyse data from Eloqua, Salesforce and various Martech systems to provide recommendations to marketing team members for ongoing marketing plans and campaigns.

Who are you?

• You’re a self-starter who can help define what needs to be done and then execute it in an environment.
• Demonstrated ability and self-motivation to excel within an environment of rapid change, growth mindset and a drive for continuous improvement.
• Experience in influencing and guiding people outside of reporting structure in a matrix environment.
• A balanced individual who brings ‘can do’ motivation to work every day. Without direction, gets started and proactively thinks about what needs to come next.

Experience

• Deep technical knowledge and expertise of marketing automation platforms like Eloqua, Marketo, Pardot, Braze, etc. to be able to execute campaigns.
• Demonstrated knowledge of the relationship between marketing automation and CRM
• platforms and knowledge of Salesforce CRM is preferred
• Understanding data flows to drive personalisation.
• Experience working with HTML and email development best practices

What’s in it for you?

• Flexible working from home conditions
• Paid rest days throughout the calendar year
• Your own hardware devices
• A company environment that is committed to CSR initiatives, such as diversity, equity & inclusion, climate change, and job creation & readiness.

If you are interested in pursuing this opportunity, then please apply down below!

Salt is acting as an Employment Business in relation to this vacancy.