Marketing Automation Specialist

Email Marketing Specialist – Global Fintech Brand

Are you passionate about driving customer growth and retention through creative email marketing strategies? We’re recruiting for an exciting opportunity with a globally renowned fintech brand that’s leading innovation across its B2B2C ecosystem. Currently undergoing a major digital transformation, this organisation offers a unique opportunity to be part of a forward-thinking team making a real impact.

We’re looking for a career-driven Email Marketing Specialist with 2+ years of hands-on experience with Salesforce Marketing Cloud to join their dynamic and collaborative environment. You’ll report to an energetic, modern-thinking manager who values fresh ideas and encourages innovation.

Why You’ll Love Working For Them:

• Competitive salary and performance bonus
• Endless career development opportunities
• A chance to lead and innovate in a growing global fintech organisation
• Hybrid work model with free on-site parking
• A supportive, inclusive company culture
• Additional benefits tailored to a leading international business

What You’ll Do:

• Own and manage customer lifecycle journeys and marketing automation programs across email and SMS
• Leverage Salesforce Marketing Cloud to deliver highly personalised, data-driven campaigns focused on loyalty, growth, and retention
• Collaborate cross-functionally with internal teams and external partners to align marketing efforts
• Drive customer engagement through impactful, measurable campaigns
• Analyse campaign performance and implement strategies for continuous improvement
• Develop and maintain reporting dashboards to track KPIs and success metrics
• Lead initiatives to capture, retain, and grow customer relationships
• Advocate for marketing best practices and innovation across the business

What You’ll Bring:

• 2-3 years’ experience in a CRM or digital marketing role (Salesforce Marketing Cloud is a must)
• Proven track record in email automation, campaign execution, and customer lifecycle management
• Strong analytical mindset with the ability to interpret data and translate it into actionable insights
• Excellent time management and stakeholder engagement skills
• Knowledge of CMS tools (Adobe preferred) and email marketing best practices
• A degree in Marketing, Communications, or a related field (preferred)

Application Process

If you are interested in the role, please click the appropriate link to apply. For a confidential discussion, please contact Andrew Saltos on 0417 872 796.

We’re proud to have won the Best Mid-Sized Recruitment Company to Work For at the 2023 TIARA Recruitment Awards, and to have been finalists, for the second year in a row, in the Client Service and Recruitment Leader of the Year categories! At Salt, our mission is Creating Futures by putting our clients, candidates, partners, and team members at the heart of everything we do. We extend our sincere appreciation to everyone who has contributed to our continued success.

Salt acknowledges the Traditional Owners of the lands across Australia as the continuing custodians of country and culture. We pay our respects to all First Nations Australians and their Elders past and present.