Policy Media Manager

Salt is hiring a ‘Policy Media Manager’ to work closely with various central and local governments, legislature and lawmakers, regulators and law-enforcement agencies as well as the broader public, to introduce them to the numerous benefits of the sharing/collaborative economy exemplified by our client’s corporate values.

We are seeking a creative campaign specialist to support our public policy goals and campaigns in Asia Pacific with a focus on Southeast Asia and India.

Responsibilities

Campaign Strategy

§ Develop end-to-end outreach and amplification campaigns to support public policy goals in Southeast Asia and India, including campaign messaging, audience targeting, content development, media channels, budget and project management and performance analysis and reporting

§ Act as creative thought partners to local Public Policy teams in Southeast Asia and India, brainstorming campaign ideas and content based on available data and insights that help engage external stakeholders and local communities

Content Development

§ Create organic and paid content for various platforms, including social media, emails, landing pages, display etc

§ Ensure all content is consistent with brand guidelines and voice

§ Work closely with media agency to deploy content across various paid media channels

Project Management

§ Create detailed project plans, including timelines, milestones, and deliverables

§ Drive the progress of campaigns to ensure they stay on schedule

§ Organize and lead regular check-in meetings to discuss campaign status and address any issues

§ Develop memos and slide decks for internal communications e.g. proposals, project plans, progress reports, final reports

§ Communicate with internal teams (e.g., policy, comms, legal) to gather necessary approvals for campaign assets

§ Coordinate feedback and revisions to ensure assets meet all requirements

§ Perform final checks before content goes live to ensure quality and consistency

§ Ensure any project documentation is organised in Google Drive

§ Support any other additional tasks – with opening POs, getting people paid, budget tracking

Performance Analysis

§ Work with media agency to track and report on the performance of content and campaigns, and adjust and optimise campaigns where appropriate

§ Develop internal progress reports and final reports to communicate performance

§ Work with Regional Manager to develop recommendations and learnings for future content and campaigns

Qualifications

§ Bachelor’s degree in Political Science, Communications, Marketing, Business or a related field

§ 5+ years’ experience in data-informed political campaigning, marketing or public relations, amplifying campaigns through a variety of online and offline channels, preferably in India or SEA region

§ Strong strategic thinking and analytical skills, with the ability to translate complex political concepts into actionable campaign strategies

§ Excellent written and verbal communication skills, with experience in crafting messages for diverse audiences

§ Has experience in vendor management, project management across business functions and geographies

§ Ability to work collaboratively in a fast-paced environment, managing multiple projects simultaneously

§ Passion for political engagement and a good understanding of the political landscape in India and SEA.

§ Excellent written and verbal communication in English and another Southeast Asian language preferred (Bahasa Melayu/Bahasa Indonesia/Thai)

§ A keen eye for design and writing preferred

Manage your job search in the right direction by applying via the links below. Alternatively, you can reach out on nagarwal@welovesalt.com for more details.

(CEI No: R1223390 | Licence No: 07C3147)

Salt is acting as an Employment Business in relation to this vacancy.