Head of Commercial Strategy

Looking for an ambitious manager with a proven track record leading high-performing teams.

Are you ready to take ownership of commercial activities, drive sales performance, and collaborate across functions to accelerate growth and achieve ambitious targets?

Head of Commercial Strategy

Key Responsibilities:

• Revenue Growth and Commercial Expansion
  • Drive sustainable financial growth by expanding the client’s Retail Media Network (RMN) commercial activities and developing new revenue streams.
  • Oversee the commercialisation of the client’s offering, including maintaining and updating the Advertising Rate Card.
  • Collaborate with the advertising product team to create and monetise bespoke advertising solutions.
• Team Leadership and Development
  • Recruit, manage, mentor, and performance manage the New Business Development and Client Service teams.
  • Foster a high-performing sales culture, ensuring continuous skill development and alignment with strategic goals.
• Strategic Sales Management
  • Establish robust sales management processes and use key performance metrics to monitor and improve commercial activity outcomes.
  • Drive the development and execution of sales strategies, including forecasting, pipeline building, and budget planning, to meet and exceed revenue targets.
  • Provide actionable insights into core sales performance challenges and implement effective solutions to address them.
• Customer Relationship Management
  • Cultivate relationships with existing clients, ensuring their needs are met to drive retention and profitability.
  • Identify and acquire new customers, fostering long-term, profitable partnerships.
  • Act as a trusted advisor to clients, delivering world-class materials and interactions.
• Market Analysis and Opportunity Identification
  • Conduct in-depth market research to identify emerging opportunities and anticipate market shifts.
  • Develop business plans to capitalise on expansion, business development, and competitive advantages.
  • Create and implement strategies to position the client as the leader in Retail Media Advertising across Africa.
• Cross-Functional Collaboration
  • Partner with diverse teams, including Marketing, Retail Buying, BI Data, Legal, Finance, and Product, to align commercial initiatives with broader company objectives.
  • Support the packaging department and monetising of advertising services.
• Financial and Performance Accountability
  • Set financial targets, develop budgets, and monitor progress to ensure alignment with company goals.
  • Prepare and present detailed performance reports to executive management.

Requirements:

• Proven track record in commercial strategy, sales leadership, and revenue growth, preferably in Retail Media or Advertising.
• Strong leadership capabilities with experience in building, mentoring, and managing high-performing teams.
• Expertise in market analysis, business development, and client relationship management.
• Exceptional analytical and problem-solving skills, with the ability to create actionable strategies based on data.
• Excellent communication and presentation skills, with a commitment to delivering world-class customer interactions.
• Demonstrated ability to work collaboratively across diverse teams and stakeholders.

This role offers an exciting opportunity to shape the future of the client’s Retail Media Network, drive innovation, and position the company as a market leader in Africa.

Salt is acting as an Employment Agency in relation to this vacancy.