Acquisition Marketing Manager

Our client is an award-winning global tech eCommerce giant that offers their SAAS martech & fintech solutions across 150+ international regions.

They are offering the opportunity for someone to run growth-focused campaigns to drive awareness and acquisition of their products to their growing international portfolio of customers outside of Australia, the US, the UK & Canada. Quite an exciting opportunity as you will be responsible for developing and executing marketing campaigns that connect with SMBs around the world – including in languages other than English.

• Join this fast-paced environment where innovative ideas and solutions are welcomed and embraced. No red tape placed upon you here.
• 12-month contract with the potential to extend, offering paid public holidays and wellness days off throughout the year and a hybrid working model – 2 days per week in the office.
• A fun, high-energy social culture, where everyone collaborates to ensure joint outcomes are achieved. Diversity, equity, and giving back to the community are embraced here.

What Will This Role Involve:

• Develop and execute marketing campaigns that drive small business subscription growth.
• Innovate on acquisition marketing strategies and tactics to extend reach and drive conversion.
• Collaborate with cross-functional teams to develop and execute campaigns across multiple channels, including social media, search, display, and video.
• Manage language localisation for campaign activity.
• Analyse campaign performance, continuously test and optimize to improve ROI and conversion outcomes
• Understand the end-to-end customer experience and the relationship to acquisition outcomes – including product, markets, purchase journey, and customer insights
• Build strong relationships with stakeholders to ensure alignment on tactics and KPIs
• Stay up-to-date with industry trends and best practices to ensure our marketing efforts are innovative and effective

What Will You Bring:

• 7+ years of experience in marketing
• You will be highly favoured if you match most of these criteria:

– B2B SAAS subscription marketing

– Growth/acquisition marketing

– Worked in a startup/scaleup type of environment (could be an enterprise if you have operated like a startup)

– Marketing campaigns targeting SMBs.

• Bonus if you have experience managing international campaigns for small business and/or consumer segments – understanding regional and cultural nuances.
• Experience managing campaigns across multiple channels to capture demand.
• Strong analytical skills, using data to drive decision-making.
• A curious mindset, with a talent for innovating through rapid experimentation.
• Love for the customer and solving their problems – tenacious about understanding customer needs and behaviour, passionate about delighting prospective customers at every touch point.
• Proven ability to work closely with marketing teams and cross-functionally building strong relationships across sales, product, customer service, etc. teams.

How To Apply

If you are interested in this position, please click the appropriate link. If you are unsure of whether to apply yet, for a confidential discussion, please contact Andrew Saltos on 0417 872 796.

We’re proud to have won the Best Mid-Sized Recruitment Company to Work For at the 2023 TIARA Recruitment Awards, and to have been finalists, for the second year in a row, in the Client Service and Recruitment Leader of the Year categories! At Salt, our mission is Creating Futures by putting our clients, candidates, partners, and team members at the heart of everything we do. We extend our sincere appreciation to everyone who has contributed to our continued success.

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