Head of Marketing

Luxury Fashion & Homeware

Riyadh or Dubai

The Opportunity

My client are seeking a dynamic and hands-on Head of Marketing to lead the marketing strategy for two premium brands-a regional luxury homeware brand and an internationally expanding fashion brand. This is a fast-paced and highly strategic role that requires a leader who can seamlessly balance big-picture growth strategies with day-to-day execution.

Why Join?

• Make an impact: Oversee the rebrand and relaunch of a leading homeware brand while driving aggressive international expansion for a fast-growing fashion label.
• Diverse marketing challenges: Work across multiple markets, managing everything from 360-degree campaigns and influencer collaborations to TV commercials and pop-up activations.
• Autonomy & Leadership: Lead a team of 4 plus 4 third-party agencies, with the opportunity to shape the brands’ future.
• Exciting, hands-on role: No two days are the same-you’ll switch between setting a 5-year strategy, organizing international influencer activations, and coordinating high-profile brand collaborations.

Key Responsibilities

🔹 Brand Growth & Strategy – Oversee marketing efforts for two brands, balancing regional homeware expansion with global fashion growth.
🔹 International Expansion – Support the fashion brand’s continued entry into top-tier global retailers (Harvey Nichols, Selfridges, Zalando, Ounass) and physical store expansion.
🔹 Rebrand & Relaunch – Lead the transformation of the homeware brand, focusing on brand positioning, presence, and B2B targeting.
🔹 360 Marketing Execution – Manage influencer collaborations, experiential activations, digital campaigns, and TV commercials.
🔹 Budget & Resource Management – Work within an 8-10M SAR annual marketing budget, ensuring maximum impact with smart, high-ROI strategies.
🔹 Leadership & Agency Management – Oversee a small but high-performing marketing team and external agencies, ensuring efficiency and creativity.
🔹 High-Stakes Stakeholder Management – Work closely with an ambitious, hands-on business owner, navigating the complexities of a privately owned company in a fast-moving market.

What You Bring:

• Proven experience leading marketing for a fashion, beauty, or luxury lifestyle brand.
• Strong background in multi-market marketing, including influencer engagement, activations, and retail marketing.
• Hands-on leadership style-willing to roll up your sleeves while shaping long-term strategy.
• Experience working in a privately owned business, with the ability to bring structure and process to a high-energy, entrepreneurial environment
• Understanding of Saudi/Dubai markets and cultural dynamics.
• Strong stakeholder management skills, able to work closely with a visionary owner.

What to Expect:

🔥 A fast-paced, dynamic environment with high expectations.
🛍️ A brand-first approach, balancing creativity with commercial success.
🎯 An exciting mix of strategy and execution-you’ll be hands-on yet visionary.
🌍 The opportunity to shape two premium brands in one of the world’s most exciting luxury markets

Salt is acting as an Employment Agency in relation to this vacancy.