Junior Integrated Media Planner

Job Summary:

We are seeking a highly motivated Junior Integrated Media Planner to join our dynamic and fast-paced media team. As a Junior Integrated Media Planner, you will work alongside our experienced media planners and buyers to develop effective media plans across various channels including but not limited to digital, TV, radio, print, and out-of-home. You will be responsible for assisting in the development of integrated media plans that meet client objectives and KPIs, while ensuring budgets are being managed effectively.

Job Responsibilities:

• Work collaboratively with senior media planners to develop integrated media plans across various channels including digital, TV, radio, print, and out-of-home.
• Assist in the development of campaign strategies that are in line with client objectives and KPIs.
• Research and identify target audiences and media opportunities to reach them effectively.
• Conduct competitive analysis and provide insights to inform media planning and buying decisions.
• Assist in the development of media budgets and ensure they are managed effectively throughout the campaign.
• Work closely with internal teams to ensure media plans are executed flawlessly and in a timely manner.
• Monitor and analyze campaign performance to identify opportunities for optimization and improvement.
• Stay up-to-date with industry trends and new media opportunities to ensure our media plans are innovative and effective.

Candidate Qualifications:

• Bachelor’s degree in marketing, advertising, or related field.
• 1-2 years of experience in media planning, buying, or related field (internship experience may be considered).
• Strong analytical and problem-solving skills.
• Excellent communication and interpersonal skills.
• Proficient in Microsoft Office (Excel, PowerPoint, Word).
• Familiarity with media planning and buying tools such as Nielsen, comScore, AdWords, etc. is a plus.
• Ability to multitask and work effectively under tight deadlines.
• Passion for media and marketing.

Salt is acting as an Employment Agency in relation to this vacancy.