Paid Social Specialist

Responsibilities:

• Execute paid social campaigns, which include managing Facebook, Twitter, LinkedIn, Instagram and any other social media platform that may be in the interest of the client.
• Track and report on all campaign results in either monthly reporting, calls, or meetings.
• Provide tactical solutions to clients and campaign audits and optimizations
• Budget management and flexibility.
• Ensure all deadlines are met personally and within the team
• Align strategies and campaign execution to client goals and objectives
• Plan, manage and execute paid social campaigns from account setup, strategy to reporting.
• Be consistent in our approach to look for ways to drive successful campaigns and to always align with client goals.
• Build and maintain client relationships and trust.
• Be the client’s point of contact for all inquiries and guidance.
• Keep up to date with the client’s business and brand to ensure campaigns align accordingly
• Provide added value to clients to nurture relationships.
• Collaborate to execute the client’s objectives
• Be flexible to quickly adapt responsibilities in line with companies’ own vision and goals.
• Monitor industry changes and keeps abreast of all social media trends.
• Be present for client pitches and new campaign briefings
• Provide guidance and support to team members
• Lead by example
• Manage client billings in line with budgets

Requirements:

• Must have experience with managing large budgets and complicated campaign business structures. Proper understanding of the digital landscape and performance marketing. Solid understanding of an integrated digital marketing approach (all media types not just paid).
• Must have completed Facebook Blueprint, Twitter flight school and Google Adwords a plus (but not necessary).
• Experience working with ad technology, Facebook power editor, Twitter Native ads, LinkedIn campaign dashboard etc.
• Comfortable with excel and ppt.
• 3+ years’ experience in the paid social media environment
• Strong organisational skills

Salt is acting as an Employment Agency in relation to this vacancy.