Data Strategy Director

⭐ Data Strategy Director ⭐

Top London Data, Technology & Creative Agency

⏳ 12 month FTC

💸 £80k

🏡 London / Hybrid

✨ Blended

background required across delivering data strategy to optimise CRM and digital

media performance required for this integrated agency

✨ Proven

background in building out customer data strategies for large brands

✨ Chance to work

in sizeable Data team (16) to deliver connected customer experience and loyalty

as well as improve media spend for clients in healthcare and telco

Join this established data, technology and creative agency, working within a high performing team of Social Insight Analysts and Data Strategists.

You’ll work under the leadership of an industry leading data expert, building and delivering multi-touch data strategies and recommendations for a variety of clients, across traditional CRM and loyalty marketing as well as digital media marketing (including social).

You’ll need a strong background to senior level in building out customer led, data strategies to ensure data is at the heart of everything delivered by the agency, and that in turn, clients are harnessing data to drive optimal marketing communications and predict customer behaviour.

Additionally, you’ll also support and advise on what kind of data capabilities and platforms they might require to support your data strategies and to action your insights led recommendations.

Skills and experience required

· Educated to degree level, ideally in a numerate such as Economics, Mathematics, Statistics, Physics, Chemistry, Psychology etc.

· Strong experience in data strategy (planning and enablement).

· Be confident and fluent in the use of digital data to plan and optimise online, offline, and integrated customer journeys across multiple channels.

· Adept at translating complex data solutions into easy to grasp solutions and strategies

· A broad understanding of analytical approaches and techniques.

· Foundational understanding of marketing tech. stacks (e.g. Adobe Marketing Cloud)

· Passionate about the power of data, and able to inspire others as to the potential of this by making the complex simple and actionable.

· An excellent communicator and storyteller, able to build strong partnerships both internally across the agency group and externally with clients.

· An experienced strategist who is confident at shaping marketing led customer growth strategies, across all customer touchpoints (but with an emphasis on communications touchpoints) and with a particular emphasis on digital channels.

· Analytically minded with a real desire to use to data to understand customer behaviour and prove the effectiveness of marketing activity.

· Able to help shape and align to a wider strategic direction for a client, knowing how your data led strategy forms part of the wider client vision.

· Be experienced in putting together commercial proposals for data led engagements.

· A commercial acumen driving and experience growth through value generation.