Digital Analyst – 3-month temp to perm contract

Salt is looking for an experienced Digital Analyst (3-month FTC) to support campaign tracking, reporting and insights across digital, web, social, and email activity. The role sits within a multi-disciplinary team and will be central in implementing tracking, building dashboards, and delivering actionable insights for cross-channel campaigns targeting young audiences, educators, and communities.

• Hybrid working in London

You will:

• Set up and manage tracking across digital channels using GA4, GTM, and UTM parameters
• Build and maintain dashboards in Power BI and Looker Studio to report on KPIs and campaign effectiveness
• Analyse web, social, and email performance, identifying actionable insights to improve marketing outcomes
• Work with internal teams to ensure accurate tracking, quality assurance, and reporting consistency
• Support continuous improvements in data collection, reporting processes, and team training

What you’ll need:

• Strong hands-on experience with GA4, GTM, Power BI, Looker Studio, and social platform analytics
• Solid knowledge of tracking and performance metrics across digital, social, and email
• Confident communicator, able to explain data and insights to non-technical stakeholders
• Advanced Excel skills and experience working in a fast-paced environment
• Experience in reporting for platforms such as Meta, TikTok, and email tools (DotDigital a plus)

*Rates depend on experience and client requirements