Global Customer Insight and Research Manager

Global Customer Insight and Research Manager

€100,000 – €120,000 + car allowance + bonus + benefit package

FMCG

Amsterdam

The Company:

Salt are excited to have exclusively partnered with this iconic and leading FMCG brand who are on a digital transformation all whilst growing the desirability of their much loved product category.

As Global Customer Insight and Research Manager you will:

• Oversee the strategic and day-to-day management of global syndicated market data vendors.
• Act as a key contributor to the Data & Analytics Global team, helping to define and prioritise backlogs for the CMI data lake.
• Partner with CMI colleagues on global brand assessments, conducting competitor analysis using syndicated data, adhoc research, and existing category/country insights.
• Lead cross-country data harmonisation initiatives, ensuring outcomes address both global and local use cases.
• Design and implement solutions that enable end-users across the organisation to access syndicated reports and tools via self-service.

Requirements:

• 10 + years of experience in market research or relevant fields driving holistic brand growth through deep and broad consumer insights & foresights.
• Experience managing global relationships with syndicated data agencies.
• Deep knowledge of applying syndicated data sources to drive business decisions in consumer goods categories, including analytics experience.
• Breadth of knowledge of syndicated data sources (NiQ, IRI, GfK, Numerator, Euromonitor, Circana, Kantar, IPSOS, etc).
• Use of syndicated data sources to conduct competitive and market analysis.
• Not fearful of acting with a minimum of planning and/or adapting to quick changes; resilient.
• Strategic and holistic thinking
• Curiosity and hunger for change and innovation.
• Continuous learning mindset

If you’re interested in this Global Customer Insights & Research Manager role please apply below..