Digital Marketing Manager

Digital Marketing Manager

Fully Remote – up to £40K (would consider full-time or part-time based on experience)

Company:

My client a global B2B organisation that focuses on Unified Comms/SaaS is seeking a Digital Marketing Manager/Executive, who is a self-starter to join their start-up and now scale up due to its huge success. This SaaS business has rocketed in growth and they are looking to grow their marketing team.

Working in a small, but dynamic and agile time, you as Digital Marketing Manager will have a key role in the business; ensuring that marketing runs smoothly and is optimized for reach and engagement. Reporting to the Marketing Manager, you will be responsible for maintaining and improving our CRM data; monitoring and improving our web performance, PPC campaigns, maintaining marketing metrics, monitoring competitor and marketplace activity; as well as managing our social media.

Responsibilities:

· You will understand the importance of good CRM database sales and marketing administration, taking ownership of how we manage and improve our data

· You will be responsible for actioning updates and maintenance to our websites, and you will not be afraid to contribute ideas that will raise the standard of our websites

· You will take responsibility for creating and maintaining reports on all Marketing metrics

· You will manage our social channels, monitoring and improving engagement and contributing to the strategy

· You will support any tactical campaigns by managing the PPC element as required.

You must have:

• At least 2+ years in a similar role, preferably in a B2B SaaS/tech environment (with ideally 3-4 years overall marketing experience)
• Strong analytical skills and an understanding of how to create meaningful reports
• Exceptional CRM database sales and marketing knowledge.
• A good understanding of Google Analytics/Google Search Console
• A good understanding of Social Media Marketing in particular LinkedIn
• Strong written English and an eye for good design
• Attention to detail with the ability to meet deadlines
• Strong skills using PowerPoint, Excel, and Word (much of our collateral is in ppt).
• Ability to multitask and support other team members on multiple projects in a fast-paced, remote working environment
• Problem-solving – you will have the ability to work out how to get things done even if there’s no clear or established process.
• Planning and organizing – you’ll be a natural planner who’s highly organized and who uses a variety of tools and techniques to make sure that things don’t fall between gaps.