Digital Marketing Specialist

Senior Digital Marketing Specialist

The Company and The Role
My client is one of the largest asset managers in the Europe. This role would be based in their London office and would be supporting the Digital Marketing Manager on a wide range of digital activities.

Main Job Responsibilities

• Maintain an understanding of the latest search and social advancements, networks, adoption and opportunities to ensure continual enhancement and delivery across the global business
• Work closely with the Digital Marketing Manager and regional Digital Managers to drive the social media and search elements of digital to ensure best-in-class campaign media is selected and delivered.
• Support the organic search strategy for both brand and product campaign perspectives
• Drive forward delivery of on-page optimisation with regional marketing and web development teams
• Manage social media monitoring platform and ensure reporting and alerting is optimised for business area use

Key Skills and Experience

• Experience running campaigns across LinkedIn, Twitter, Facebook, YouTube and Instagram
• Experienced using PPC ad platforms (AdWords, Bing)
• Experience utilising key SEO tools – Google Webmaster Tools, Google Analytics, Google Keyword Planner, SEMRush, Screaming Frog, Majestic etc.
• Strong, confident communicator at all levels

To apply for the Senior Digital Marketing Specialist role, please click the “apply” button, or contact Dave Boyle on 0207 928 2525 or dboyle@welovesalt.com for more details.

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