PPC Account Director (Contract)

Salt has partnered with an international media agency, looking for a Paid Search Account Director to join their team for an initial 3-month contract.

You will be leading a team and ensuring it’s working towards best-in-class strategy and activation.

RESPONSIBILITIES:

• Manage all client media briefs ensuring appropriate budgets are secured and clear and achievable KPIs are agreed
• Ensure Paid Search insights and learnings are applied to all channel responses to client briefs
• Define best in class channel approaches, with the right use of data to inform optimisation strategies and improve account performance in line with Business Objectives
• Develop Quarterly innovation roadmaps for all client products with clear timings and expected outcomes
• Ensure Best-in-class Search product execution across Google Search, with a particular focus on:
  • Accurate analysis of the PPC campaigns and their delivery
  • Planning and forecasting
  • Test & Learn implementation
  • Accurate results & actionable insights
• Ensure full adoption of the different tools i.e. tracking, optimisation, analytics whilst understanding the different strengths & limitations of each
• Own client communication for their accounts showcasing high degree of proactivity and outside if the box thinking during the planning and optimisation process
• Work closely with key Media Partners on product developments and account growth opportunities

EXPERIENCE:

• You are pro-active and driven to deliver best in class planning and output for your clients
• You have strong organisational skills and attention to detail
• Someone who knows how to delegate and empower people
• You have worked in a fast-paced digital environment and can demonstrate examples of where you have brought about business change internally or for clients/brands
• An increase in key performance KPIs and insight generation
• A tangible difference in the team and client’s operating efficiency

DETAILS:

• £350 a day
• Inside IR35
• 3-month contract
• Remote