Content Strategy Lead

My client, a leading body in the public sector, is on the hunt for a Content Strategy Lead to join their team for a large-scale web and marketing transformation programme in 2024.

In this role, you will have ownership of 5 key areas:

• Content Strategy Development
• Website Transformation
• Content Migration
• Content Operations Model/Framework
• Performance Measurement and Optimisation

To be successful in this contract you will have:

• Proven experience (10+ years) in a similar content strategy or head of content leadership role
• Demonstrated experience in website transformation and content migration projects and digital marketing with a responsibility for commercial performance, digital insight, data capture, and compliance
• Experience of working with leading Digital Experience Platforms such as Sitecore, Optimizely, Acquia or enterprise-level CMS solutions a pre-requisite
• Strong understanding of content operations models and frameworks
• Excellent analytical, problem solving and strategy skills
• Proficient in GA/GTM, search console and content analytics tools
• Proficient in SEO best practices and content optimisation techniques
• Exceptional collobaration and stakeholder enegagement
• CIM qualification in Digital Marketing, Communications, or related field. Master’s degree is a plus.

Details of role:

• 6-9 month contract
• Paying up to £500 a day
• OUTSIDE IR35 (TBC)
• London-based
• Hybrid working (2-3 days in office each week – a must)

If keen to apply email, tbradley@welovesalt.com for more info!