Marketing Account Manager- Inbound

Role: Account Manager- B2B marketing

Location: Central London

Contract length: 3 month initial

Day rate: Up to £250 via LTD

An ambitious integrated marketing agency are looking for a talented freelance B2B marketing manager to help drive their inbound marketing proposition for their technology clients.

This is an excellent opportunity to get hands on with campaigns for global leaders in the tech market, using the agency’s unique approach & philosophy, helping clients link reputation to the bottom line.

The Marketing Account Manager:

• Is a driving force in the agency’s team, bringing current knowledge of SEO, social media, content, website and email channels to develop and execute multi-channel inbound marketing campaigns for clients. This includes;
• Manage the ideation and production of content campaigns, including blog posts, web copy, infographics, social media etc
• Analyse and research keyword data for use in content campaigns
• Carry out content audits and deliver strategy recommendations
• Create and maintain content plans, workflows and editorial calendars
• Working with creative team to produce engaging and content on concept and on message
• Work with digital teams to ensure content is published with UX and SEO best practice
• Organic social media planning and management
• Understanding of paid social media management; LinkedIn, Twitter, Facebook
• Media partnership management and content syndication
• Develop marketing automation capability within client base (Hubspot, Pardot, Marketo, Eloqua)
• Execute marketing automation nurture campaigns
• Continued campaign analysis and optimisation to generate growth and ensure client satisfaction

Desired Skills and Experience:

• At least 3 years’ proven B2B marketing experience in a similar role
• Experience with analytics tools, including Google AdWords, Moz Pro and Google Analytics
• An analytical mindset and methodical approach, with an ability make recommendations based on statistics
• Hand on experience managing marketing automation platforms
• Experience in planning and executing inbound marketing campaigns, budget management, timing scheduling and resource planning

Interested? This is an urgent role, so don’t delay! Send your CV to agee @ Welovesalt .com now!