Experience Strategist

Experience Strategist – up to £75,000 – Hybrid working – London

A fantastic opportunity for a creative communications Strategist to work in an ideas-led communications Agency across a range of clients working within the B2B financial market.

The role:

Reporting into the Experience Partner, you will help decipher the omnichannel engagement strategy for the agencies clients, through unearthing audience insights to help devise strategies and campaign ideas to meet the clients objectives.

· Alongside the Experience Partner facilitate day-to-day engagement planning for accounts, ensuring to develop and maintain trusted relationships.
· Communicate with key stakeholders in the clients business about audience behaviours and media, alongside highlighting in-depth knowledge and experience of complex and inter-mediated audiences across digital, social, email/marketing, content, experiential, TV, print, OOH and search.
· Review data to gain audience and sector insights.
· Decide the communications tasks for campaigns, and brief editorial writers.
· Review campaign metrics and review KPIs.
· Support new business pitches and client growth.

About you

You’ll be an experienced Strategist, used to thinking from an integrated, digital or content perspective and will enjoy meeting communications and marketing challenges. You’ll have the ability to inspire internal teams and clients alike:

· Interest in and aptitude for creative business and marketing solutions
· An understanding of the latest trends, technologies and innovations
· Minimum of 5 years’ experience in integrated strategy, digital, content, social, marketing automation and paid media.
· Experience of B2B regulated sectors such as Finance and Professional services.
· Highly motivated, with a record of building business.
· Ability to identify strategic needs and to lead all aspects of planning with sound business recommendations, generating alignment with key business partners.
· The ability to extract insights and meaning from client data.
· Demonstrate strong interpersonal, verbal and written communication skills internally and externally.
· Good presentation skills that encompass clear, compelling communications.