Head of Digital Omnichannel Marketing

Head of Digital Omnichannel Marketing

London

£100K – £110K + Generous Bonus & fantastic benefits!!

About the Role

We working with a luxury leader within London that are seeking a dynamic Head of Digital Omnichannel Marketing to lead across Brand, Paid media and social media to drive the brand vision and strategy forward. You will work across a wide range of channels and agencies to drive the global experience! This is a fantastic brand with an even better story behind the product, so you definitely will want to be part of there next chapter.

Key Responsibilities:

· Define and execute paid media plans across channels (OHH, Print, Digital), aligned with brand goals and campaign objectives.

· Collaborate with 360 teams across media strategy, creative asset needs, and delivery.

· Lead agency briefings, follow-ups, and site visits.

· Identify and secure new paid media opportunities (platforms, integration’s, partnerships).

· Own the full brand and performance budget alongside ROI/KPI reporting.

· Lead briefing, planning, and implementation across markets and agencies.

· Serve as in-house expert on algorithm optimisation and platform best practices.

· Monitor performance, analyse results, and implement improvements across channels and markets.

What you bring:

· Strong experience across the luxury space within a global setting is key.

· Proven experience in developing and executing integrated paid media strategies across both brand and performance channels.

· Strong leadership skills, including managing direct reports and cross-functional teams.

· Excellent communication and vendor/agency management capabilities.

· Analytical mindset with a track record of translating data into actionable media insights.

*Rates depend on experience and client requirements