Digital Planner, Platform & Campaign

We are redefining the ways people connect with brands. We are passionate about creativity, data and technology. We believe that where the intersection of these 3 pillars exist, we have the ability to create transformational experiences for people and brands.

As innovation in technology continues to gather speed and the cost reduces, adoption of technology and connected devices is now becoming more and more mainstream. Whilst the opportunity to connect with people has never been higher for brands, the challenge associated with multiple touchpoints, fragemented customer journeys, disjointed data streams and content saturation has never been bigger.

We have an amazing opportunity for a digital strategist to join our team working on one of the worlds leading technology brands. Working in a dynamic and fast paced business, you will be responsible for developing market leading digital strategies across our clients platform business.

What the day to day looks like…

On a day to day basis you will be responsible for:

• Working closely with the platform team to understand the client requirements and develop strategic solutions
• Develop briefs across a range of product sectors that inspire creative and development teams to produce world class solutions
• Work in partnership with the data team to build insights and develop testing hypothesis
• Work with the UX testing lab in order to test hypothesis and develop robust solutions
• Support the eCommerce team to develop compelling experiences that drive sales
• Building customer experience strategies that flow through all customer touchpoints
• Working closely with creative and development teams to develop new ways of thinking around briefs
• Build ongoing client relationships with key platform stakeholders and become the authority for strategy on the platform business.

Strings to your bow…

As a Digital Planner you will be able to demonstrate expertise on:

• Expert knowledge of digital channels, platform strategy and integrated campaign planning
• Developing platfom strategies for multiple consumer experiences
• Working knowledge of data management platforms such as Adobe Audience Manager
• Experience of interpreting audience segmentations for use within personalisation and conversion rate optimisation projects
• Understanding complex customer journeys and how technology is impacting consumer decisions
• Understanding of media landscape and communications planning
• Understanding of content distribution technologies
• Developing customer experience maps
• Working with data and analytics tools to develop actionable insights

Who are you?

As a Digital Planner you will have:

At least 5 years experience as a digital planner developing insights, strategic thinking and brand led ideas within a platform environment

• A passion for data, creativity, technology and customer experiences
• Experience of working closely with data, UX and creative teams
• A natural interest in data and technology
• Ability to mentor and lead more junior members of the team
• A naturally inquisitive and ‘can do’ attitude to problem solving
• Excellent communicator both verbal and written.
• Strong relationship builder.
• Work well under pressure with strong attention to detail.
• Strong knowledge of technology and IOT
• Great team player who lends a hand to teammates whenever needed.
• Must be a ‘digital native’ and be extremely active within social media.
• Solid understanding of branding and storytelling.

The perks you can take advantage of in return…

• A competitive salary
• 25 days holiday + 3 days off over Christmas
• 1 extra days holiday for moving house / 3 extra days holiday for wedding or Civil Partnership
• Discounted Samsung products
• Money off gym membership
• Local area discounts and offers (Better Bankside)
• Stakeholder pension
• Group Income Protection
• Private medical and dental insurance
• Childcare vouchers
• Life Assurance
• Season ticket loan
• Employee Assistance Programme
• PLUS Friday beer fridge (and sweets!), Movie nights, Free yoga classes, Summer and Christmas parties…

Regardless of role within the business there are certain qualities we look for in people….

• Extremely passionate and positive with infectious enthusiasm
• Naturally curious and willing to challenge the norm
• Bold and determined to make an impact
• Smart approach to problems and targets using all resources available to achieve the best result
• Open honest and straight-forward
• Sociable and confident, interested in others and someone people really like to be around
• Intelligent and emotionally aware
• Proactive, take the initiative to get things done

This job ad was posted by Salt. To find out more about Salt’s Privacy Policy and how your application is processed, please visit our website https://welovesalt.com/privacy-policy/.