Freelance Conversion Rate Optimisation Analyst

Working with one of the world’s most-beloved brands, I am seeking a Freelance Conversion Rate Optimisation (CRO) Analyst to help conduct comprehensive audits to identify usability issues and areas for improvement.

As a Freelance Conversion Rate Optimisation Analyst, you will:

· Conduct comprehensive website audits to identify conversion bottlenecks, usability issues, and areas for improvement through A/B and multivariate testing

· Plan, execute, and analyse testing to optimise various elements of the website, including landing pages, forms, and calls to action

· Work closely with the UX/UI team to implement changes that enhance the overall user experience and drive higher conversion rates

· Communicate/story-tell performance metrics, test results, and actionable recommendations to non-technical stakeholders

As a Freelance Conversion Rate Optimisation Analyst, you will need:

· 5+ years of hands-on experience across Conversion Rate Optimisation, with extensive A/B and multivariate testing experience

· Proficiency with a range of tools, including Adobe Analytics, GA, Tableau, Optimizely

· Experience creating stories to visualise data accurately to non-technical audiences

· 3+ month contract

· Hybrid working in Central London