Senior Social Media Manager – Women’s Charity

Senior Social Media Manager – Women’s Charity

London – Hybrid (2 days in the office)

£45,000

Salt have partnered with a well-known UK’s women charity who are solely aimed at a younger generation to find them a Senior Social Media Manager. This role will play an essential part in supporting their 3-year organisational growth strategy.

They are looking for a Social Media expert to lead on their Social Media strategy that aligns with their audience, increase engagement and growth of their Instagram & TikTok channels, and overall help achieve organisation’s goals and ambitions.

This groundbreaking charity has a forward-thinking approach to marketing, by partnering with well known celebrities and brands, working on some exciting campaigns that make a positive influence to young women.

The Role:

· Use data and insights to develop and execute Social Media strategy that aligns with organisation’s objectives to raise brand awareness and engagement

· Be responsible for the growth of their key social media platforms – mainly TikTok and Instagram

· Collaborate with wider marketing team to ensure strategy aligns with business goals and objectives.

· Line manage 1 Social Media Officer, and work closely with Content and Design team members

· Monitor audience, algorithms, content insights and manage their paid social plans

· Keep up to date with the latest trends, particularly on the young, gen z audience

· Gather insights, produce reports and analyse results

· Identify Influencer, content creators, and partnerships to reach out to and manage

· Work with creative agency on social assets

The Person:

· Demonstrable experience growing social media platforms across within innovative brands, organic & paid

· Minimum of 1 year of line management experience (non-negotiable)

· Expert knowledge of Instagram, TikTok, YouTube, Facebook, Twitter, and LinkedIn

· A very good understanding of how to reach and attract young audience

· Able to use data and insights to drive strategy

· Highly organised and loves collaboration.

· And roll up your sleeves and kind of person who is proactive, not reactive.

· A team player!