Web Lead

My client, a global leader in the FMCG space, is on the hunt for a Web Lead for their Digital team. This role will be pivotal to their Web team and be responsible for driving the content on their website and ensuring it is optimised for SEO.

The Web lead will manage their respective region of markets, working closely with the digital teams in each market, to ensure consistent and high-quality delivery of campaigns and new features on my client’s websites.

The Web Lead will ensure the execution of all campaigns, features and enhancements in a timely manner as well as driving the growth of the respective web presence with the market.

This will be a 6-month contract, paying up to £450 a day, hybrid working, and is OUTSIDE IR35.

Day to day responsibilities…

• Have regular meetings with markets (e.g., general feedback, improvement, concerns)
• Discuss A/B testing opportunities (Performance)
• Implement features and campaigns based on SEO and Google Analytics insights
• Coordinate and manage ad-hoc projects allocated to third parties and resolving system issues by aligning directly with the solution support team
• Supervise the development teams that are collaborating with markets on a daily base to ensure quality in implementation of content and features
• Analyze incoming change requests from markets (via e-mail and/ or JIRA tickets)
• Build with market an editorial planning approach for managing the annual communication plan and feed to Global
• Provide advice to market based on guidelines / toolbox provided by OC / best practices
• Monitor campaigns and promotions and identify ways to maximize customer lifetime value strategies ensuring maximum profitability
• Conduct quality checks of the websites: Make sure correct content is implemented / guidelines are followed

If keen to apply email CV to tbradley@welovesalt.com.