CRM Marketing Manager – HubSpot – Zurich OR London

CRM Marketing Manager – HubSpot – SaaS

80,000 – 1000 CHf

£60,000 – £75,000

A leading, Zurich / London based SaaS platform are looking for CRM Marketing Manager to join their growing digital function and to report in to the VP Marketing.

The business was founded 10 years ago and are close to 100 staff across Zurich & London – and are growing rapidly in all departments! This is a newly created opportunity in the team and they are looking for someone with a strong Marketing background with skills in all things Hubspot!

** Please note – this role can be based in either Zurich or London **

Responsibilities

• Leading email marketing and marketing automation activities, including template management, landing pages, content assets and analysis/reporting
• Responsible for the CRM platform (HubSpot), maintaining an excellent standard of data
• Driving change through data informed strategies, delivering the communications to drive spend efficient, improving customer engagement at each touchpoint and increasing loyalty
• You will leverage automation platforms to ensure optimal workflows shift marketing efficiency into high gear and fully harmonize with the sales team to drive ever better performance
• Reporting effectively across the organisation, agencies and partners to provide KPI analysis and identify the signals throughout the customer journey

Experience

• Ideally 3+ years of experience working daily with an automation software (must have strong HubSpot experience)
• Ideally educated to degree level in relevant subject
• Proven ability to collaborate with marketing campaign teams to understand goals, implement programs and provide concise post-campaign reporting
• A business-based (rather than purely technical) understanding of CRM processes for lead lifecycle processing, data enrichment/normalization/segmentation, scoring and nurturing
• Adept at helping sales teams become more impactful and productive, using the latest techniques to help a growing team maintain a high velocity track
• Ability to work independently and be proactive, whilst also working as part of a team towards the bigger picture
• Analytical mindset, with previous experience working in a data driven organisation