CRM Specialist – Outside IR35

Key Requirements:

• Oversee the setting up and testing of behaviourally triggered email and app push messages in the campaign management tool.
• Develop the referral program and working with their third party provider to improve with A/B testing, imagery refreshes, reporting and broadening exposure of the program.
• Work cross-collaboratively with the design, store teams, warehouse and printers, managing the end-to-end production process to produce and achieve compelling content.
• Hold direct responsibility for the email calendar and testing plan.
• Work with the CRM Coordinator to push innovation and development of BAU emails
• Oversee responsibility for the use of their in-house promo tool to support essential promotional campaigns.
• Lead in the efforts to improve the NPS process for online and store – managing survey sends and internal reporting for the business.

Key Skills:

• Hold prior experience managing multichannel CRM campaigns.
• Experienced in using a range of email service providers, eg. Responsys.
• Ability to implement, review and adapt a strategy in line with business goals.
• Hold a problem-solving mindset, with the ability to combine analytical capabilities and creative thinking to generate practical insights and solutions.
• You will be commercially minded and can effectively identify opportunities and risks across the business.
• Prior experience working in Luxury, Fashion and Retail industry space is preferred but non-essential.

If you are immediately available and feel that you would be a great fit for this position, I want to hear from you. Email a copy of your CV to cfanning@welovesalt.com and let’s have a chat!