Omnichannel Marketing Associate

Salt’s client, a Global Leader in the luxury retail market are sourcing a talented and driven Marketing Associate to support their EMEA Wholesale Omni-channel Marketing team in driving their key marketing strategies for their retailer websites and stores.

In this 6 month, immediate starting maternity cover position, you will play a key role in helping the team to grow their wholesale distribution visibility both in the digital and physical form. Areas of focus include – creating and driving the implementation of seasonal marketing campaigns, supporting in-store and ecommerce activations, optimising site merchandising, tracking campaign activity, consumer KPI’s, managing creative assets etc.

Role Requirements:

• Develop seasonal marketing campaign with key EMEA wholesale partners – identifying relevant themes, driving implementation on wholesale accounts and tracking KPIs
• Assist in the creation and execution of brand marketing plans on all digital and physical channels of wholesalers
• Monitor key wholesale partners’ digital channels conducting site audits, on-site optimisation suggestions and support to implement improvements.
• Manage the deployment of digital content, ensuring that the right content is received on time for websites.
• Coordinate performance marketing campaigns (on & offsite), track results & build learnings to optimise ROI
• Effectively deliver briefs to internal creative and advertising teams on creative requirements for wholesale accounts, and provide feedback on executions
• Track all marketing campaigns activities, ensuring correct live dates/coverage, developing KPIs, while also providing recommendations for future activity based on data
• Consistently tracking and monitor partners activities to ensure they are respecting brand guidelines
• Monitor new ecommerce and marketing trends to test with existing pureplayer accounts e.g. programmatic, social commerce, livestreams, virtual stores, etc.
• Continuously track competitor ecommerce activities to assist in identifying potential opportunities for the brand

Key Skills Required:

• Minimum 2 years previous experience in a marketing role with a digital focus – ideally with ecommerce and omnichannel experience
• Prior end-to-end project management experience with a proven track record of success will be highly valued.
• Hold strong analytical skills and be proficient in reading and analysing data sets.
• Have prior knowledge of performance marketing e.g. display & paid social
• Excellent organisation, communication, and interpersonal skills, with strong attention to detail.
• Strong ability to work cross-collaboratively with various internal teams, multi-task and juggle multiple priorities at the same time.

If you are immediately available and feel that you would be a great fit for this position, I want to hear from you. Email a copy of your CV to cfanning@welovesalt.com and let’s have a chat!