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CRM & Email
Lead Generation Manager – Push Lead Gen
Payments
London
£70,000 – £100,000
A global POS payments business are looking to build out their Lead Generation function in London and have a brand new role they are looking to recruit. Initially, you will be very hands on however will also be responsible for building a high performing team within 6-12 months.
The business are looking for people experienced with push lead gen, people who have experience using Cognism, Lusha, Apollo.io and/or Google Map Extractor to go scrape/filter/enrich data bases and provide them to the Sales team. Ideally you would have the experience using a couple of these tools together.
Responsibilities
· Develop and implement a comprehensive lead generation strategy to meet company revenue goals
· Utilise advanced tools and platforms (e.g., Cognism, Lusha, Apollo.io, Google Map Extractor) to scrape, filter, and enrich data for targeted lead lists
· Ensure the provided data is accurate, high-quality, and aligned with sales team requirements
· Stay updated with best practices in data sourcing and enrichment to keep the sales team equipped with optimal lead lists
· Plan, execute and manage lead generation campaigns and nurture them through the funnel
· Work with the content and design team to create compelling ads and email marketing campaigns
· Manage A/B testing and optimize campaigns based on conversion rates, click through and cost per lead
· Work with the sales teams to optimize lead scoring models and MQLs
· Use CRM and Marketing Automation tools to track lead behavior and optimize targeting strategies
Experience
· 5+ years of experience in a lead generation role, with a strong track record of delivering success
· Experience in Fintech, Payments or SaaS
· Experience running lead generation tactics across multiple channels, email marketing, Paid, Social and SEO
· Experience working with multiple Automation platforms for lead tracking and reporting
· Experience working closely with Sales teams to optimize lead generation process
*Rates depend on experience and client requirements
Job Information
Job Reference: JO-2410-348200
Salary: £70000.00 - £90000 per annum
Salary per: annum
Job Duration:
Job Start Date:
Job Industries: CRM & Email
Job Locations: Greater London
Job Types: Permanent
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