Media Sales

Media salespeople help companies advertise their products or services. Those in media sales roles persuade organisations to buy advertising space using careful research, expert media insight, and effective sales tactics.

Select a category

Jobs: Media Sales

Job Industry: Media Sales

defaultCountryCode

About the Role: As a Sales Manager, you'll take the helm of a dedicated FX sales team, responsible for driving the growth and profitability of our FX services. You'll be…

UAE-Dubai

Permanent

AED25000 - AED30000 per month

Media Sales salary information and career progression

Sales ExecutiveAED12,000 - AED15,000
Sales/Business Development ManagerAED18,000 - AED25,000
Head of SalesAED25,000 - AED35,000
Sales DirectorAED40,000+
VP SalesAED55,000+
  • Opportunity

    Advertising is crucial to almost every business in every sector, so there is never a shortage of media sales roles for the right candidates. Many companies simply don’t know what form of advertising they need until they are shown by a professional, and this insight into the media industry is what makes media sales professionals so vital. Since there will always be media agencies and publications looking to sell advertising space, media salespeople are an indispensable part of any company.

  • Popular industries for Media Sales jobs

    Media salespeople typically work for either a media agency or in the sales department of a specific media organisation, such as a newspaper or TV station. Those who work for a dedicated media company will use insight to identify the most advantageous advertising medium for a company’s particular needs, while their sales aptitude will allow them to sell this solution to the business in question. The role of in-house media salespeople instead entails persuading companies to buy advertising space in the publication they work for. You will, therefore, help businesses to harness the power of advertising, while maximising employer revenue.

  • Recent changes for media sales jobs

    The advent of digital media has seen the media industry grow more in the past two decades than in any period since the first-ever TV advert in 1941. Most online mediums are free to use and rely on advertising to sustain themselves, and this has impacted hugely on the monopoly that traditional broadcast and print media once had. Companies across all sectors are using the internet as a more targeted and cost-effective way of communicating with their audiences.

    As such, the role of media salespeople working for media agencies has changed substantially. They must now grapple with a whole host of other advertising and marketing mediums, like PPC, email and social media, and weigh up which would be most suitable and beneficial for their clients.

  • Future prospects

    Those in media sales can progress into senior and managerial roles. Most in this field typically start as a media sales executive before moving into senior sales executive, account management, or advertising sales management positions, each of which comes with greater strategic and managerial responsibilities.

  • Salt’s advice for getting a new Media Sales job

    Employers’ requirements

    To thrive in a media sales role, you must be naturally outgoing and social, as you’ll need to interact with potential clients and develop long-lasting business relationships. Excellent oral communication skills are therefore essential, and you must also be a strong negotiator who can persuade clients of the merits of what you are selling them.

    You need to be resilient and handle pressure well, especially when dealing with client objections and be a good listener in order to take into account the needs of a client. Media salespeople must also possess a keen awareness of company targets, KPIs, and revenue, with strong attention to detail.

    CV requirements

    A passion for media and an understanding of the advertising services offered by the company you’re applying to are essential. For those aiming to work for a media agency, knowledge of both traditional and non-traditional advertising mediums is also fundamental. You will be tasked with persuading prospective clients of their merits, and won’t be able to do so without this insight. Media salespeople must also be able to handle and analyse a variety of data since this will inform the campaigns you organise.

    Interview preparation

    Employers are looking for individuals who have gone above and beyond in previous roles and made a significant difference to the way things were done. A good way to demonstrate this is with statistics—for instance, it is one thing to state that you have improved client retention rate or business sales by a certain amount, but if you have the figures to back it up, you’re sure to impress the interviewer.

    Educational requirements

    There are no formal requirements for a career in media sales, but most employers prefer university graduates. A degree in business, marketing, or another related field will stand you in good stead, and previous sales or media experience will also be highly advantageous.

Top Tip

"When looking for a sales job - Ensure you include your performance vs target record for at least the last 3 years and always include key achievements, notable deals if possible"

— Richard Smith, Regional Director

Speak with Richard Smith about Media Sales

Salt News


Women in Tech: Corrinne Pillay on allyship, visibility, and purposeful leadership


For Salt’s latest Women in Tech interview, Salt Founder and APAC CEO Jacqui Barratt and APAC Learning and Development Director Kelly Common caught up with Corrinne Pillay, Head of Digital Portfolio and Strategy at SkyCity Entertainment Group, to discuss how to encourage, empower and support women entering the tech industry.


Read More

The freelance economy: What it means for hiring in 2025

4 September 25


More leaders are turning to open or contingent workforce models to drive flexibility, reduce costs, and maintain productivity.


Read More

10 Game-changers in AI you need to know right now

4 January 25


Artifical Intelligence (AI) is transforming industries at an unprecedented pace, and behind every breakthrough are the visionaries pushing the boundaries of what's possible.


Read More

Recruitment trends in 2025: What jobseekers need to know


By reflecting on the recruitment trends of the past year, we are sharing what has moved hiring forward in, what topics have been on the lips of hiring teams, and how this can help you as a job seeker see what is shaping 2025.


Read More
×
UK

Upload your CV

Upload your CV to our database.

  • Max. file size: 49 MB.
  • Hidden
  • This field is for validation purposes and should be left unchanged.
Sales Manager

Please let us know where you are, or where you would like to be in the world so we can point you in the right direction.

Contact us

Please use this form for general enquiries.
Looking for a job? Please us the CV Upload form in the navigation.