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This is an exciting opportunity to work for a UK Household name to develop effective data strategies to drive improvements across their multi-channel customer communications.
Responsibilities
· Run regular reporting and post-campaign analysis for campaigns, delivering actionable insights and recommendations
· You will support the wider marketing team on end-to-end campaign management; including multi-channel planning, execution, reporting and providing recommendations
· Ensure that all communication strategies are tested and optimised
· Use SQL to analyse customer segments
· Analyse and optimise the Reward Program to identify opportunities to increase customer loyalty
Experience
· Strong analytical skills – comfortable with pulling and presenting results/analysis
· Strong experience of SQL
· Understanding & knowledge of Marketing/CRM
· Ideally educated to degree level in relevant subject
· Comfortable in fast-paced environment
· Data driven and a good commercial acumen
· Passion for Data and Analytics
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