Social Media Manager – FTC

Social Media Manager – Food & Drink

£45,000 – £55,000

Central London, hybrid working

9 month FTC – immediate start

My client, a premier European-style food & drink brand with over 1000 locations across Europe, is looking for a Social Media Manager for urgent maternity cover until May 2025.

The role will lead their social media strategy, build on their social presence, and manage key seasonal campaigns – acting as a cultural ‘ambassador’ who helps to promote the company and its values.

The ideal candidate will come from a brand, where they had full responsibility and ownership of social media management with proven successful metrics/KPIs. A combination of creativity and an analytical mindset is also important.

Responsibilities:

· Working alongside the wider marketing team, own and manage a social media content calendar

· Project-manage ideas and campaigns from start to finish

· Work with internal and external creatives on content production

· Manage tone, write copy and manage the online conversation in a positive way

· Manage the social media budget and ad spend

· Manage and develop brand’s Blog, its publishing schedule and asset development

· Adapt a proactive approach to campaign planning, propose new and innovative ideas

· Work with the wider marketing team to fully optimise purpose, reach and engagement

· Stay in tune with the latest social media trends

Requirements:

· Proven experience in successfully managing brand’s social media accounts, including paid ads, channel optimisation, content creation and copywriting

· Technically fluent in all social media platforms

· Understanding of premium branding

· Project management skills and ability to work as part of a team

· Food & beverage industry experience is a bonus